Exact trademark owner identified
USPTO lists Cira Nutrition Inc. (CORPORATION) in CANADA for the exact brand wordmark. This identifies the USPTO mark owner or applicant; it does not by itself prove who manufactures or sells this product.
Full record · 871328001402 · back to the summary
Cira Hydration Electrolytes Powder - Strawberry Lychee
Exact product checkedGTIN 00871328001402 · checked 2026-08-04
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How to read this report
What this is. We compare what a listing claims against what public records show — label arithmetic, barcode registries, NIH’s label catalog, FDA enforcement data, certification registries, and published research. Every statement below traces to one of those.
What the states mean. Confirmed = an outside source agrees. Contradicted = an outside source disagrees. Caution = something needs explaining. No data = we looked and found nothing — a gap, not a strike.
What it is not. A clean record is not an endorsement and never proof a product works. A thin record is not an accusation. We publish evidence and gaps; the conclusion is yours. Nothing here is medical advice.
Something wrong? Every figure is meant to be checkable — sources are named and linked. Send a correction and we’ll fix the record.
Panel, decoded
The 25 mg vitamin c / vitamine c claim matches the panel
MARKETING25 mg — listing title
PANELVitamin C / Vitamine C 25 mg — same amountCarbohydrate / Glucides 1 g + Potassium 110 mg + Chloride / Chlorure 150 mg + Taurine 1 g
matches panelWe did the comparison: the listing claims 25 mg of vitamin c / vitamine c, and the listing-image panel shows 25 mg vitamin c / vitamine c per 5.2 g / pour 5.2 g. Those amounts agree. This is internal consistency, not independent lab testing.
| Panel row | Amount | %DV | What to notice |
|---|---|---|---|
| Calories | 10 | — | |
| Fat / Lipides | 0 g | — | |
| Saturated / saturés | 0 g | — | |
| + Trans / trans | 0 g | — | |
| Carbohydrate / Glucides | <1 g | — | |
| Fibre / fibres | 0 g | — | |
| Sugars / sucres | 0 g | — | |
| Protein / Protéines | 0 g | — | |
| Cholesterol / Cholestérol | 0 mg | — | |
| Sodium | 100 mg | — | |
| Potassium | 110 mg | — | |
| Calcium | 50 mg | — | |
| Iron | 0 mg | — | |
| Vitamin C / Vitamine C | 25 mg | — | |
| Magnesium / Magnésium | 15 mg | — | |
| Chloride / Chlorure | 150 mg | — | |
| Taurine | 1000 mg | — |
FDA rules (21 CFR 101.36) require the amount of each dietary ingredient per serving unless hidden in a listed “proprietary blend” (legal, but a transparency yellow flag). A label stating no amount at all is non-compliant — a checkable red flag. This panel states amounts; any remaining comparison concerns the front-label framing.
vision:claude-cli:subscription Amounts are shown as listed panel data, not independently lab-tested contents.
Every check we ran
Confirmed evidence
What checked out1
These checks found support in the public record. They confirm specific facts, not the product as a whole.
Confirmed
Documented concerns
What needs caution0
These are documented contradictions or claims that need more evidence. They are separate from missing data.
No contradictions or product-specific cautions were found at this check depth.
Unresolved public record
What is still missing8
We looked for these signals but could not settle them from public sources. A gap is not a strike.
Listed amounts fit the serving
Technical check only: the panel’s 15 actives sum to 2,350 mg, which fits inside the ≈5,200 mg serving. This means the numbers are physically possible — it does not mean the formula was validated or the contents confirmed.
Photo-read pack math is internally consistent
45 servings × 5.2 g = 234 g, matching the printed net weight 234 g (234 g NET WT / POIDS NET). This checks agreement within the photo read; it is not an independent contents test.
Research context is available for the listed ingredients
Published sources describe how magnesium have been studied. This is ingredient context only; the record does not establish that this product delivers the studied dose or outcome. Sources: NIH ODS — Magnesium fact sheet, PubMed search: magnesium glycinate supplementation.
Public label filing not saved
We have not found a public label filing for this exact product. That is a gap in our records, not evidence that no filing exists.
No recall found — which is not the same as being tested
This means only that no enforcement record matched the brand name — it does not mean the product was tested, reviewed, or cleared by FDA. New and untested products also have no recall records.
This item belongs to a catalog variation family
The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant.
180-day review-count history is on file
Exact-listing history records written-review counts from 23 on 2026-07-30 to 23 on 2026-07-30 (net +0). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic.
UPC valid, no independent record
Check digit passes; no third-party database record found yet. Coverage gaps are common — not a strike.
What to ask and check
What would settle the open questions
Why is this shown?
Everything we couldn’t verify is something a person can still ask about. Rather than leave gaps sitting as dead ends, we turn each one into a specific question — the exact document, citation, or number that would settle it — plus the things you can confirm yourself with the bottle in your hand.
Ask the brand or seller
1
Is this label filed with NIH’s Dietary Supplement Label Database (DSLD)?
Filing is voluntary, so absence proves nothing — but a filed label puts the full ingredient table on public record where anyone can read it.
Most brands and sellers publish a contact route. A clear answer adds evidence to the record; no answer leaves the question open.
Check for yourself — no one’s permission needed
1
Compare the panel on the bottle in your hand to the one shown in this record.
Ours was read from listing photos and can contain reading errors. The physical label is the source of truth — if they disagree, tell us and we’ll correct the record.
2
Scan the barcode on the package and confirm it reads 871328001402.
A mismatch between the barcode on the box and the one on the listing is worth pausing over — it can indicate a different variant, a repack, or a counterfeit.
3
Check the lot number and expiry on the bottle against any COA you’re given.
A certificate that doesn’t name your lot doesn’t describe what you’re holding.
These are the open questions on this specific record — not a warning about the product, and not a suggestion to buy or avoid it. Getting them answered is how you decide for yourself.
What the listing promises — claim by claim
Why is this shown?
A listing’s promises are the reason people buy. Each one gets its own row: what was promised, what evidence would settle it, and what we could actually find. We never call a claim false — only whether proof proportionate to it exists on the public record.
| Claim | Status | What we found |
|---|---|---|
| Benefit claim “…Packed with essential vitamins and minerals like sodium and potassium, Cira is here to support you whether you’re hitting the gym, recovering post-workout, or just power” | Partly supported We looked for: whether the ingredient doses on the label match the doses used in published research | Published research exists for ingredients in this formula. Whether this product’s doses match those studies could not be confirmed. |
“No evidence located” does not mean a claim is false — it means the seller has not put evidence proportionate to the claim on the public record, and we could not find any. Absence of proof is not proof of absence.
This label vs. the doses studied
Why is this shown?
An ingredient can be well-studied at one amount and barely studied at the amount in your bottle. This lines the label up against the doses researchers actually used. It answers ‘are these the same numbers?’ — never ‘should you take this?’
| Ingredient | Where this label sits | Reading |
|---|---|---|
| Magnesium / Magnésium | shaded = doses used in studies (200 mg–420 mg) · bar = this label | 15 mg — below the studied range |
Matching a studied dose does not mean the product works, and missing it does not mean it fails — it shows whether the label and the research are talking about the same amounts. Not a recommendation to take any amount.
Documented cautions
- magnesium — daily oral use; chelated forms (glycinate) are studied for absorption — note labels may state compound mass rather than elemental magnesium, which differs ~7-fold
Statements from published sources about these ingredients — not advice about this product, and not a complete safety review. Anyone taking medication should talk to a pharmacist or clinician.
Verifiability profile — 3 of 6 public signals
✓ UPC / GTIN published✓ Supplement Facts visible in photos✓ Brand's own store found· Per-serving dose established — not published· Found in NIH's label catalog (DSLD) — not published· Third-party lab named or registry-certified — not published
What this listing gives the public to check. Publishing these signals doesn't prove quality — but withholding them means claims can only be taken on faith.
Identity
| UPC (barcode) — also our record ID | 871328001402 — via source listing UPC |
| Brand | Cira |
| Source listing identifier | B0GF49GXPL |
| Retailer listing title | Cira Hydration Electrolytes Powder - Strawberry Lychee, 45 Servings… show full titleCira Hydration Electrolytes Powder - Strawberry Lychee, 45 Servings |
| USPTO brand owner | Cira Nutrition Inc. · CORPORATION · CANADA |
| Owner filed address | 145 Aberdeen Avenue, St. John's, N.L., A1A5P6, CANADA |
From the label (photo-read)
| Serving size | Per 5.2 g / pour 5.2 g |
| Servings per container | 45 |
| Net weight | 234 g NET WT / POIDS NET |
| Badges printed on pack | Zero Sugar, No Artificial Flavours, No Artificial Colours, WOMEN-LED BUSINESS, CANADIAN OWNED, HEALTH CANADA LICENSED, Health Canada |
Supplement Facts panel (photo-read):
| Ingredient | Amount per serving | Reading confidence |
|---|---|---|
| Calories | 10 | High clearly legible in the photo |
| Fat / Lipides | 0 g | High clearly legible in the photo |
| Saturated / saturés | 0 g | High clearly legible in the photo |
| + Trans / trans | 0 g | High clearly legible in the photo |
| Carbohydrate / Glucides | <1 g | High clearly legible in the photo |
| Fibre / fibres | 0 g | High clearly legible in the photo |
| Sugars / sucres | 0 g | High clearly legible in the photo |
| Protein / Protéines | 0 g | High clearly legible in the photo |
| Cholesterol / Cholestérol | 0 mg | High clearly legible in the photo |
| Sodium | 100 mg | High clearly legible in the photo |
| Potassium | 110 mg | High clearly legible in the photo |
| Calcium | 50 mg | High clearly legible in the photo |
| Iron | 0 mg | High clearly legible in the photo |
| Vitamin C / Vitamine C | 25 mg | High clearly legible in the photo |
| Magnesium / Magnésium | 15 mg | High clearly legible in the photo |
| Chloride / Chlorure | 150 mg | High clearly legible in the photo |
| Taurine | 1000 mg | High clearly legible in the photo |
Claims printed on the packaging:
“45 Servings” · “STRAWBERRY LYCHEE” · “FRAISE LITCHI” · “BEVERAGE MIX / MÉLANGE À BOISSON” · “Naturally and Artificially Flavoured” · “Arômes Naturels et Artificiels” · “DAILY HYDRATION + ELECTROLYTES” · “PRE & POST WORKOUT”
Read by a vision model from 8 listing photos — verbatim extraction; OCR errors possible. Spot a mistake? It will be corrected on review.
Where it sells
| Seller | Price |
|---|---|
| Retailer listing ↗ | $25.99 checked Aug 04, 2026 — varies by variant/session; price history pending |
Reference links for identification only — LookCloser has no affiliate relationships and earns nothing from any link on this page.
Ingredient science — NIH references
Potassium — NIH ODS · MedlinePlus · PubMed (16,128) · no UL; supplements capped at 99 mg OTC
Calcium — NIH ODS · MedlinePlus · PubMed (48,938) · UL 2500 mg (adults 19-50 (2,000 mg for 51+))
Iron — NIH ODS · MedlinePlus · PubMed (28,479) · UL 45 mg (adults, from all sources)
Vitamin C — NIH ODS · MedlinePlus · PubMed (11,019) · UL 2000 mg (total intake, adults)
Magnesium — NIH ODS · MedlinePlus · PubMed (11,814) · UL 350 mg (SUPPLEMENTAL magnesium only (not from food))
Reference data from the NIH Office of Dietary Supplements, IOM Dietary Reference Intakes, and PubMed. A Tolerable Upper Intake Level is a documented reference figure, not a safety verdict — both the listed amount and the reference are shown for your own judgment. LookCloser gives no medical advice.
Related research & consistency
magnesium — NIH ODS — Magnesium fact sheet · PubMed search: magnesium glycinate supplementation · WebMD: magnesium · ClinicalTrials.gov — 3,206 registered studies
ℹ Use pattern in research: daily oral use; chelated forms (glycinate) are studied for absorption — note labels may state compound mass rather than elemental magnesium, which differs ~7-fold.
These notes state where label numbers and marketing framing sit relative to published research — documentation for your own judgment, not medical advice. LookCloser does not advise for or against taking any supplement.
Record 871328001402 · built August 04, 2026 · lookcloser.ai · corrections@lookcloser.ai