{"schema":"lookcloser/record@0.2","compatible_with":["lookcloser/record@0.1"],"record_id":"lc-52ad5a05","processing":{"collection_process_version":"2026-07-24.5","last_collected_at":"2026-07-25T06:18:32-0700","last_collection_event":"intake","label_reader_version":"2026-07-24.6","report_schema":"lookcloser/record@0.2","rendered_at":"2026-07-25T13:43:38-0700"},"analysis_status":"needs_label_retry","processing_gaps":[{"code":"names_only_amounts_unreadable","message":"The panel read captured 2 ingredient name(s), but no usable amounts; dose comparison is withheld.","product_conclusion":false}],"gtin":null,"listing_identifier":"B07YMJLTR6","brand":"Micro Ingredients","title":"Micro Ingredients Vitamin D3 10,000 IU + K2 MK-7 200 mcg","listing_title":"Micro Ingredients Vitamin D3 10,000 IU + K2 MK-7 200 mcg, 300 Softgels with Virgin Coconut Oil | 2-in-1 Vitamins D & K Complex | Extra Strength, Easy to Swallow, Non-GMO, Gluten Free","identity":{"canonical_gtin":null,"source_listing_gtin":null,"listing_identifier":"B07YMJLTR6","product_image":"https://m.media-amazon.com/images/I/71gx5oPi4kL.jpg","product_image_status":"retained","product_image_provenance":{"status":"retained","source":"source_listing","identity_basis":"exact_listing_identifier","source_url":"https://www.amazon.com/dp/B07YMJLTR6","primary_url":"https://m.media-amazon.com/images/I/71gx5oPi4kL.jpg","image_count":7,"last_attempted":"2026-07-25T06:18:32-0700","attempts":1},"observed_at":"2026-07-25","source_confirmations":["nih_dsld_label"],"brand_consistency":{"status":"match","compatible":true,"listing_brand":"Micro Ingredients","package_brand":"Micro Ingredients","match_method":"normalized_exact","similarity":1},"identity_rule":"exact identifiers only; related products are never substituted"},"trademark_owner":{"name":"DPL Trading, Inc.","entity":"CORPORATION","country":"California, USA","address_filed":"4951 Holt Blvd, Suite A, Montclair, California 91763, UNITED STATES","address_public":"California 91763, UNITED STATES","serial_number":"99277420","registration_number":null,"wordmark":"MICRO INGREDIENTS","status_description":"NOTICE OF ALLOWANCE - ISSUED","filed_date":"2025-07-10T00:00:00","first_use_commerce_date":null,"registration_date":null,"assignment_recorded":false,"goods_services":["IC 035: Providing consumer information in the field of field of human nutrition, cosmetics, and animal nutrition via a website; Retail store services featuring dietary and nutritional supplements for humans and animals, and cosmetics; Wholesale store services featuring dietary and nutritional supplements for humans and animals, and cosmetics."],"source":"USPTO Trademark Search","source_url":"https://tsdr.uspto.gov/#caseNumber=99277420&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","identity_basis":"exact_wordmark_and_supplement_goods"},"trademark_owner_candidates":[],"trademark_owner_status":"found","product_manufacturer_link":"not_established","label_responsible_parties":[{"role":"distributed_by","name":"Micro Ingredients","address":"4951 Holt Blvd, Suite A, Montclair, CA 91763","verbatim":"Distributed By:\nMicro Ingredients\n4951 Holt Blvd, Suite A, Montclair, CA 91763 / 1-844-836-8200"}],"identity_nodes":[{"role":"trademark_owner","name":"DPL Trading, Inc.","country":"California, USA","address":"4951 Holt Blvd, Suite A, Montclair, California 91763, UNITED STATES","source_ref":"uspto_search","identity_basis":"exact_wordmark_supplement_class"},{"role":"distributed_by","name":"Micro Ingredients","address":"4951 Holt Blvd, Suite A, Montclair, CA 91763","verbatim":"Distributed By:\nMicro Ingredients\n4951 Holt Blvd, Suite A, Montclair, CA 91763 / 1-844-836-8200","source_ref":"facts_panel","identity_basis":"verbatim_package_text","relationship_to_trademark_owner":"different_named_entity","relationship_limit":"Different printed and trademark-owner names do not establish a conflict; the entities may have distributor, manufacturer, or licensing relationships."}],"seller_of_record":null,"seller_of_record_status":"not_collected_founder_gated","consumer_view":{"template":"claim_panel","kicker":"The useful read","headline":"Vitamin D: 250 mcg on the label; adult upper limit 100 mcg.","deck":"This serving is about 2.5× the adult upper limit shown by NIH. The limit applies to adults; 100 mcg = 4,000 IU.","display_mode":"single_home_per_finding","finding_ids":["nutrient_ul_exceeded_vitamin_d","label-and-serving-arithmetic-listing-claim-matches-the-supplement-facts-","nih-label-catalog-registered-in-nih-s-supplement-label-database-dsld","uspto-trademark-registry-exact-trademark-owner-identified","review_velocity_gradual"],"point_finding_ids":["nutrient_ul_exceeded_vitamin_d","label-and-serving-arithmetic-listing-claim-matches-the-supplement-facts-","nih-label-catalog-registered-in-nih-s-supplement-label-database-dsld"],"cards":[{"finding_id":"nutrient_ul_exceeded_vitamin_d","card_type":"dose_context","question":"label","tone":"warn","weight":78,"headline":"Vitamin D: 250 mcg on the label; adult upper limit 100 mcg.","evidence":"The panel lists 250 mcg vitamin d. NIH gives 100 mcg as the adult Tolerable Upper Intake Level for adults; 100 mcg = 4,000 IU. That is about 2.5 times the limit.","so_what":"This serving is about 2.5× the adult upper limit shown by NIH. The limit applies to adults; 100 mcg = 4,000 IU.","source":"Supplement Facts panel / NIH ODS","source_links":[{"label":"NIH ODS — Vitamin D fact sheet","url":"https://ods.od.nih.gov/factsheets/VitaminD-HealthProfessional/","role":"upper-limit and Daily Value context"}],"registry_receipts":[],"evidence_id":"ev-a0f0db2d62ed","evidence_url":"https://lookcloser.ai/e/ev-a0f0db2d62ed","presentation_home":"finding_catalog"},{"finding_id":"label-and-serving-arithmetic-listing-claim-matches-the-supplement-facts-","card_type":"claim_matches_panel","question":"label","tone":"ok","weight":52,"headline":"Listing claim matches the Supplement Facts panel","evidence":"The listing claims 0.2 mg; the photo-read Supplement Facts panel shows Vitamin K2 (as menaquinone-7)(MK-7) at 0.2 mg per serving — the listing text and its photo-read panel agree; this is internal consistency, not independent testing.","so_what":"The label promise and the Supplement Facts amount agree.","source":"Label and serving arithmetic","source_links":[],"registry_receipts":[],"evidence_id":"ev-36c668273c44","evidence_url":"https://lookcloser.ai/e/ev-36c668273c44","presentation_home":"finding_catalog"},{"finding_id":"nih-label-catalog-registered-in-nih-s-supplement-label-database-dsld","card_type":"in_dsld_registry","question":"owner","tone":"ok","weight":46,"headline":"Registered in NIH's supplement label database (DSLD)","evidence":"Label #331107 “Vitamin D3 10,000 IU & K2 200 mcg” (Micro Ingredients), entered 2025-05-21, with the full Supplement Facts on file — see the panel below. Company on file: Distributor — Micro Ingredients, Montclair, CA.","so_what":"A government label filing makes the declared formula easier to inspect and compare over time.","source":"NIH label catalog","source_links":[],"registry_receipts":[{"source":"nih_dsld_search","url":"https://dsld.od.nih.gov/label/331107","label":"NIH DSLD · Label #331107","registry_name":"NIH DSLD","standard":null,"identifier":"Label #331107"}],"evidence_id":"ev-daec9e456896","evidence_url":"https://lookcloser.ai/e/ev-daec9e456896","presentation_home":"finding_catalog"},{"finding_id":"uspto-trademark-registry-exact-trademark-owner-identified","card_type":"owner_identified","question":"owner","tone":"neutral","weight":38,"headline":"🇺🇸 Brand owner: DPL Trading, Inc. · corporation, California, USA","evidence":"USPTO lists DPL Trading, Inc. (CORPORATION) in California, USA for the exact brand wordmark. This identifies the USPTO mark owner or applicant; it does not by itself prove who manufactures or sells this product.","so_what":"This tells you who is behind the brand and where the trademark record points. It does not by itself identify the manufacturer.","source":"USPTO trademark registry","source_links":[],"registry_receipts":[{"source":"uspto_search","url":"https://tsdr.uspto.gov/#caseNumber=99277420&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","label":"USPTO · Serial 99277420","registry_name":"USPTO","standard":null,"identifier":"Serial 99277420"}],"evidence_id":"ev-10df1126ce9d","evidence_url":"https://lookcloser.ai/e/ev-10df1126ce9d","presentation_home":"ownership_section"},{"finding_id":"review_velocity_gradual","card_type":"review_velocity","question":"reviews","tone":"ok","weight":28,"headline":"Reviews grew steadily — about 198 between January 30, 2026 to July 22, 2026, with no sudden spike.","evidence":"Written reviews grew from 1583 to 1754 across 2026-02-13 – 2026-07-22 with no single manufactured spike (largest 30-day gain ~42).","so_what":"Gradual growth is more ordinary. A sudden burst deserves a closer look.","source":"keepa","source_links":[{"label":"Keepa exact-listing history","url":"https://keepa.com/#!product/1-B07YMJLTR6","role":"dated count history · exact listing"}],"registry_receipts":[],"evidence_id":"ev-d10f42a3c907","evidence_url":"https://lookcloser.ai/e/ev-d10f42a3c907","presentation_home":"finding_catalog"}],"research_links":[],"open_items":[]},"tldr":{"assessment":"caution","headline":"Vitamin D is above the adult upper limit","summary":"The panel lists 250 mcg vitamin d. NIH gives 100 mcg as the adult Tolerable Upper Intake Level for adults; 100 mcg = 4,000 IU. That is about 2.5 times the limit.","lead_finding_id":"nutrient_ul_exceeded_vitamin_d","key_findings":[{"id":"nutrient_ul_exceeded_vitamin_d","class":"warn","headline":"Vitamin D is above the adult upper limit","source":"Supplement Facts panel / NIH ODS","scope":"ingredient_context"},{"id":"nih-label-catalog-registered-in-nih-s-supplement-label-database-dsld","class":"ok","headline":"Registered in NIH's supplement label database (DSLD)","source":"NIH label catalog","scope":"ingredient_context"}],"documented_concern_count":1,"confirmed_check_count":3,"open_question_count":0,"usage_note":"Decision support, not medical advice or a product recommendation. Missing evidence is a gap, not a strike."},"origin_context":null,"verdict":{"state":"caution","headline":"Vitamin D is above the adult upper limit","detail":"The panel lists 250 mcg vitamin d. NIH gives 100 mcg as the adult Tolerable Upper Intake Level for adults; 100 mcg = 4,000 IU. That is about 2.5 times the limit.","lead_finding_id":"nutrient_ul_exceeded_vitamin_d","meaning":"Finding-first decision support. Confirmed checks are not endorsements; cautions identify documented facts or bounded comparisons, not medical advice."},"public_verifiability":{"state":"caution","headline":"Caution — a finding needs explanation","detail":"Vitamin D is above the adult upper limit.","meaning":"Evidence availability only. Missing public data is a gap, never a strike."},"consistency_score":7.5,"findings":[{"id":"nutrient_ul_exceeded_vitamin_d","source":"Supplement Facts panel / NIH ODS","class":"warn","severity":"warn","weight":78,"headline":"Vitamin D is above the adult upper limit","detail":"The panel lists 250 mcg vitamin d. NIH gives 100 mcg as the adult Tolerable Upper Intake Level for adults; 100 mcg = 4,000 IU. That is about 2.5 times the limit.","proof":{"ingredient":"vitamin d","declared":"250 mcg","ul":"100 mcg","scope":"adults; 100 mcg = 4,000 IU","ratio":2.5,"ods_url":"https://ods.od.nih.gov/factsheets/VitaminD-HealthProfessional/"},"identity_basis":"ingredient","status":"live","source_refs":["source_listing"],"source_url":"https://www.amazon.com/dp/B07YMJLTR6","scope":"ingredient_context","inference_level":"direct_observation","observed_at":"2026-07-25","presentation_tone":"warn","evidence_id":"ev-a0f0db2d62ed","evidence_url":"https://lookcloser.ai/e/ev-a0f0db2d62ed","content_fingerprint":"sha256:de02cbeaf361b163439b44cb825865c9ba4a402024f7df9fad578ca489dd64c6","registry_receipts":[],"evidence":{"summary":{"ingredient":"vitamin d","declared":"250 mcg","ul":"100 mcg","scope":"adults; 100 mcg = 4,000 IU","ratio":2.5,"ods_url":"https://ods.od.nih.gov/factsheets/VitaminD-HealthProfessional/"},"source_refs":["source_listing"],"source_records":[{"source":"source_listing","source_url":"https://www.amazon.com/dp/B07YMJLTR6","observed_at":"2026-07-25","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-25","looked":"LookCloser checked Supplement Facts panel / NIH ODS.","found":"The panel lists 250 mcg vitamin d. NIH gives 100 mcg as the adult Tolerable Upper Intake Level for adults; 100 mcg = 4,000 IU. That is about 2.5 times the limit."},"html_anchor":"finding-nutrient_ul_exceeded_vitamin_d","report_url":"https://lookcloser.ai/p/lc-52ad5a05/full#finding-nutrient_ul_exceeded_vitamin_d"},{"id":"nih-label-catalog-registered-in-nih-s-supplement-label-database-dsld","source":"NIH label catalog","class":"ok","severity":"ok","weight":43,"headline":"Registered in NIH's supplement label database (DSLD)","detail":"Label #331107 “Vitamin D3 10,000 IU & K2 200 mcg” (Micro Ingredients), entered 2025-05-21, with the full Supplement Facts on file — see the panel below. Company on file: Distributor — Micro Ingredients, Montclair, CA.","proof":"Label #331107 “Vitamin D3 10,000 IU & K2 200 mcg” (Micro Ingredients), entered 2025-05-21, with the full Supplement Facts on file — see the panel below. Company on file: Distributor — Micro Ingredients, Montclair, CA.","identity_basis":"ingredient","status":"live","source_refs":["nih_dsld_search"],"source_url":"https://dsld.od.nih.gov/label/331107","scope":"ingredient_context","inference_level":"direct_observation","observed_at":"2026-07-25","presentation_tone":"ok","evidence_id":"ev-daec9e456896","evidence_url":"https://lookcloser.ai/e/ev-daec9e456896","content_fingerprint":"sha256:deafe58cc9a2df8e1139f27aba3da6b27b23fe4013754d746a47ee3efc9205b2","registry_receipts":[{"source":"nih_dsld_search","url":"https://dsld.od.nih.gov/label/331107","label":"NIH DSLD · Label #331107","registry_name":"NIH DSLD","standard":null,"identifier":"Label #331107"}],"evidence":{"summary":"Label #331107 “Vitamin D3 10,000 IU & K2 200 mcg” (Micro Ingredients), entered 2025-05-21, with the full Supplement Facts on file — see the panel below. Company on file: Distributor — Micro Ingredients, Montclair, CA.","source_refs":["nih_dsld_search"],"source_records":[{"source":"nih_dsld_search","source_url":"https://dsld.od.nih.gov/label/331107","observed_at":"2026-07-25","identity_basis":"brand_product_name","scope":"product_label","registry_name":"NIH DSLD","identifier":"Label #331107","receipt_label":"NIH DSLD · Label #331107"}],"observed_at":"2026-07-25","looked":"LookCloser checked NIH label catalog.","found":"Label #331107 “Vitamin D3 10,000 IU & K2 200 mcg” (Micro Ingredients), entered 2025-05-21, with the full Supplement Facts on file — see the panel below. Company on file: Distributor — Micro Ingredients, Montclair, CA."},"html_anchor":"finding-nih-label-catalog-registered-in-nih-s-supplement-label-database-dsld","report_url":"https://lookcloser.ai/p/lc-52ad5a05/full#finding-nih-label-catalog-registered-in-nih-s-supplement-label-database-dsld"},{"id":"uspto-trademark-registry-exact-trademark-owner-identified","source":"USPTO trademark registry","class":"ok","severity":"ok","weight":38,"headline":"Exact trademark owner identified","detail":"USPTO lists DPL Trading, Inc. (CORPORATION) in California, USA for the exact brand wordmark. This identifies the USPTO mark owner or applicant; it does not by itself prove who manufactures or sells this product.","proof":"USPTO lists DPL Trading, Inc. (CORPORATION) in California, USA for the exact brand wordmark. This identifies the USPTO mark owner or applicant; it does not by itself prove who manufactures or sells this product.","identity_basis":"owner_exact","status":"live","source_refs":["uspto_search"],"source_url":"https://tsdr.uspto.gov/#caseNumber=99277420&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","scope":"brand_owner","inference_level":"direct_observation","observed_at":"2026-07-25","presentation_tone":"ok","evidence_id":"ev-10df1126ce9d","evidence_url":"https://lookcloser.ai/e/ev-10df1126ce9d","content_fingerprint":"sha256:9c62255ac90e60469952f6a539edba633f35f80775aac40fb657185cefc190cd","registry_receipts":[{"source":"uspto_search","url":"https://tsdr.uspto.gov/#caseNumber=99277420&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","label":"USPTO · Serial 99277420","registry_name":"USPTO","standard":null,"identifier":"Serial 99277420"}],"evidence":{"summary":"USPTO lists DPL Trading, Inc. (CORPORATION) in California, USA for the exact brand wordmark. This identifies the USPTO mark owner or applicant; it does not by itself prove who manufactures or sells this product.","source_refs":["uspto_search"],"source_records":[{"source":"uspto_search","source_url":"https://tsdr.uspto.gov/#caseNumber=99277420&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","observed_at":"2026-07-25","identity_basis":"exact_wordmark_and_supplement_goods","scope":"brand","registry_name":"USPTO","identifier":"Serial 99277420","receipt_label":"USPTO · Serial 99277420"}],"observed_at":"2026-07-25","looked":"LookCloser checked USPTO trademark registry.","found":"USPTO lists DPL Trading, Inc. (CORPORATION) in California, USA for the exact brand wordmark. This identifies the USPTO mark owner or applicant; it does not by itself prove who manufactures or sells this product."},"html_anchor":"finding-uspto-trademark-registry-exact-trademark-owner-identified","report_url":"https://lookcloser.ai/p/lc-52ad5a05/full#finding-uspto-trademark-registry-exact-trademark-owner-identified"},{"id":"label-and-serving-arithmetic-listing-claim-matches-the-supplement-facts-","source":"Label and serving arithmetic","class":"gap","severity":"info","weight":22,"headline":"Listing claim matches the Supplement Facts panel","detail":"The listing claims 0.2 mg; the photo-read Supplement Facts panel shows Vitamin K2 (as menaquinone-7)(MK-7) at 0.2 mg per serving — the listing text and its photo-read panel agree; this is internal consistency, not independent testing.","proof":"The listing claims 0.2 mg; the photo-read Supplement Facts panel shows Vitamin K2 (as menaquinone-7)(MK-7) at 0.2 mg per serving — the listing text and its photo-read panel agree; this is internal consistency, not independent testing.","identity_basis":"listing","status":"live","source_refs":["facts_panel","source_listing"],"source_url":"https://www.amazon.com/dp/B07YMJLTR6","scope":"exact_listing","inference_level":"gap","observed_at":"2026-07-25","presentation_tone":"gap","evidence_id":"ev-36c668273c44","evidence_url":"https://lookcloser.ai/e/ev-36c668273c44","content_fingerprint":"sha256:110ee2ff4bdb5cd5956d6cdd9d36672cc1d4f668429f9962e0c3bd4ac9fb6651","registry_receipts":[],"evidence":{"summary":"The listing claims 0.2 mg; the photo-read Supplement Facts panel shows Vitamin K2 (as menaquinone-7)(MK-7) at 0.2 mg per serving — the listing text and its photo-read panel agree; this is internal consistency, not independent testing.","source_refs":["facts_panel","source_listing"],"source_records":[{"source":"facts_panel","source_url":"https://www.amazon.com/dp/B07YMJLTR6","observed_at":"2026-07-25","identity_basis":"listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B07YMJLTR6","observed_at":"2026-07-25","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-25","looked":"LookCloser checked Label and serving arithmetic.","found":"The listing claims 0.2 mg; the photo-read Supplement Facts panel shows Vitamin K2 (as menaquinone-7)(MK-7) at 0.2 mg per serving — the listing text and its photo-read panel agree; this is internal consistency, not independent testing."},"html_anchor":"finding-label-and-serving-arithmetic-listing-claim-matches-the-supplement-facts-","report_url":"https://lookcloser.ai/p/lc-52ad5a05/full#finding-label-and-serving-arithmetic-listing-claim-matches-the-supplement-facts-"},{"id":"review_velocity_gradual","source":"keepa","class":"ok","weight":20,"headline":"Reviews accumulated gradually","detail":"Written reviews grew from 1583 to 1754 across 2026-02-13 – 2026-07-22 with no single manufactured spike (largest 30-day gain ~42).","proof":{"first":["2026-02-13",1583],"last":["2026-07-22",1754],"max_30d_review_gain":42},"identity_basis":"listing","status":"live","severity":"ok","source_refs":["source_listing"],"source_url":"https://www.amazon.com/dp/B07YMJLTR6","scope":"exact_listing","inference_level":"direct_observation","observed_at":"2026-07-25","presentation_tone":"ok","evidence_id":"ev-d10f42a3c907","evidence_url":"https://lookcloser.ai/e/ev-d10f42a3c907","content_fingerprint":"sha256:2c0f83820443a1883dbe9d35e68fdc5a2ec8b94dedce4aadb7a5e284e05b9c75","registry_receipts":[],"evidence":{"summary":{"first":["2026-02-13",1583],"last":["2026-07-22",1754],"max_30d_review_gain":42},"source_refs":["source_listing"],"source_records":[{"source":"source_listing","source_url":"https://www.amazon.com/dp/B07YMJLTR6","observed_at":"2026-07-25","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-25","looked":"LookCloser checked keepa.","found":"Written reviews grew from 1583 to 1754 across 2026-02-13 – 2026-07-22 with no single manufactured spike (largest 30-day gain ~42)."},"html_anchor":"finding-review_velocity_gradual","report_url":"https://lookcloser.ai/p/lc-52ad5a05/full#finding-review_velocity_gradual"},{"id":"keepa-exact-listing-history-this-item-belongs-to-a-catalog-variation-fam","source":"Keepa exact-listing history","class":"gap","severity":"info","weight":19,"headline":"This item belongs to a catalog variation family","detail":"The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant.","proof":"The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant.","identity_basis":"listing","status":"live","source_refs":["keepa_history","source_listing"],"source_url":"https://keepa.com/#!product/1-B07YMJLTR6","scope":"exact_listing","inference_level":"gap","observed_at":"2026-07-25","presentation_tone":"gap","evidence_id":"ev-11e76c033f20","evidence_url":"https://lookcloser.ai/e/ev-11e76c033f20","content_fingerprint":"sha256:bf14e63e4f6d507840865082eec24dde0c6d693b555edda1e7f29e0a1ed5d0ea","registry_receipts":[],"evidence":{"summary":"The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant.","source_refs":["keepa_history","source_listing"],"source_records":[{"source":"keepa_history","source_url":"https://keepa.com/#!product/1-B07YMJLTR6","observed_at":"2026-07-25","identity_basis":"exact_listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B07YMJLTR6","observed_at":"2026-07-25","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-25","looked":"LookCloser checked Keepa exact-listing history.","found":"The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant."},"html_anchor":"finding-keepa-exact-listing-history-this-item-belongs-to-a-catalog-variation-fam","report_url":"https://lookcloser.ai/p/lc-52ad5a05/full#finding-keepa-exact-listing-history-this-item-belongs-to-a-catalog-variation-fam"},{"id":"keepa-exact-listing-history-180-day-review-count-history-is-on-file","source":"Keepa exact-listing history","class":"gap","severity":"info","weight":16,"headline":"180-day review-count history is on file","detail":"Exact-listing history records written-review counts from 1,556 on 2026-01-30 to 1,754 on 2026-07-22 (net +198). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic.","proof":"Exact-listing history records written-review counts from 1,556 on 2026-01-30 to 1,754 on 2026-07-22 (net +198). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic.","identity_basis":"listing","status":"live","source_refs":["keepa_history","source_listing"],"source_url":"https://keepa.com/#!product/1-B07YMJLTR6","scope":"exact_listing","inference_level":"gap","observed_at":"2026-07-25","presentation_tone":"gap","evidence_id":"ev-692c8686f6f5","evidence_url":"https://lookcloser.ai/e/ev-692c8686f6f5","content_fingerprint":"sha256:5f2b9715869196907eaf57105fc35b1e1bddf00ee3108855750305249cf943e8","registry_receipts":[],"evidence":{"summary":"Exact-listing history records written-review counts from 1,556 on 2026-01-30 to 1,754 on 2026-07-22 (net +198). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic.","source_refs":["keepa_history","source_listing"],"source_records":[{"source":"keepa_history","source_url":"https://keepa.com/#!product/1-B07YMJLTR6","observed_at":"2026-07-25","identity_basis":"exact_listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B07YMJLTR6","observed_at":"2026-07-25","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-25","looked":"LookCloser checked Keepa exact-listing history.","found":"Exact-listing history records written-review counts from 1,556 on 2026-01-30 to 1,754 on 2026-07-22 (net +198). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic."},"html_anchor":"finding-keepa-exact-listing-history-180-day-review-count-history-is-on-file","report_url":"https://lookcloser.ai/p/lc-52ad5a05/full#finding-keepa-exact-listing-history-180-day-review-count-history-is-on-file"},{"id":"uspto-trademark-registry-package-and-trademark-records-name-different-re","source":"USPTO trademark registry","class":"gap","severity":"info","weight":14,"headline":"Package and trademark records name different responsible entities","detail":"The package says distributed by: Micro Ingredients, 4951 Holt Blvd, Suite A, Montclair, CA 91763. USPTO names DPL Trading, Inc. as the exact wordmark owner. That can be a normal distributor, manufacturer, or licensing relationship; the retained records do not establish the relationship.","proof":"The package says distributed by: Micro Ingredients, 4951 Holt Blvd, Suite A, Montclair, CA 91763. USPTO names DPL Trading, Inc. as the exact wordmark owner. That can be a normal distributor, manufacturer, or licensing relationship; the retained records do not establish the relationship.","identity_basis":"owner_exact","status":"live","source_refs":["uspto_search","facts_panel"],"source_url":"https://tsdr.uspto.gov/#caseNumber=99277420&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","scope":"brand_owner","inference_level":"gap","observed_at":"2026-07-25","presentation_tone":"gap","evidence_id":"ev-70a6395df2b9","evidence_url":"https://lookcloser.ai/e/ev-70a6395df2b9","content_fingerprint":"sha256:8850acb213f06144ae5054cf46b7005928e87d37a89d5eeb06b5848b99dc8a81","registry_receipts":[{"source":"uspto_search","url":"https://tsdr.uspto.gov/#caseNumber=99277420&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","label":"USPTO · Serial 99277420","registry_name":"USPTO","standard":null,"identifier":"Serial 99277420"}],"evidence":{"summary":"The package says distributed by: Micro Ingredients, 4951 Holt Blvd, Suite A, Montclair, CA 91763. USPTO names DPL Trading, Inc. as the exact wordmark owner. That can be a normal distributor, manufacturer, or licensing relationship; the retained records do not establish the relationship.","source_refs":["uspto_search","facts_panel"],"source_records":[{"source":"uspto_search","source_url":"https://tsdr.uspto.gov/#caseNumber=99277420&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","observed_at":"2026-07-25","identity_basis":"exact_wordmark_and_supplement_goods","scope":"brand","registry_name":"USPTO","identifier":"Serial 99277420","receipt_label":"USPTO · Serial 99277420"},{"source":"facts_panel","source_url":"https://www.amazon.com/dp/B07YMJLTR6","observed_at":"2026-07-25","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-25","looked":"LookCloser checked USPTO trademark registry.","found":"The package says distributed by: Micro Ingredients, 4951 Holt Blvd, Suite A, Montclair, CA 91763. USPTO names DPL Trading, Inc. as the exact wordmark owner. That can be a normal distributor, manufacturer, or licensing relationship; the retained records do not establish the relationship."},"html_anchor":"finding-uspto-trademark-registry-package-and-trademark-records-name-different-re","report_url":"https://lookcloser.ai/p/lc-52ad5a05/full#finding-uspto-trademark-registry-package-and-trademark-records-name-different-re"}],"evidence_records":[{"evidence_id":"ev-36c668273c44","record_id":"lc-52ad5a05","gtin":null,"claim_key":"finding:label-and-serving-arithmetic-listing-claim-matches-the-supplement-facts-","primary_source":"facts_panel","claim":"Listing claim matches the Supplement Facts panel","bucket":"unverified","looked":"LookCloser checked Label and serving arithmetic.","found":"The listing claims 0.2 mg; the photo-read Supplement Facts panel shows Vitamin K2 (as menaquinone-7)(MK-7) at 0.2 mg per serving — the listing text and its photo-read panel agree; this is internal consistency, not independent testing.","proof":{"detail":"The listing claims 0.2 mg; the photo-read Supplement Facts panel shows Vitamin K2 (as menaquinone-7)(MK-7) at 0.2 mg per serving — the listing text and its photo-read panel agree; this is internal consistency, not independent testing."},"source_refs":[{"source":"facts_panel","source_url":"https://www.amazon.com/dp/B07YMJLTR6","observed_at":"2026-07-25","identity_basis":"listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B07YMJLTR6","observed_at":"2026-07-25","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-25","content_fingerprint":"sha256:110ee2ff4bdb5cd5956d6cdd9d36672cc1d4f668429f9962e0c3bd4ac9fb6651","evidence_url":"https://lookcloser.ai/e/ev-36c668273c44"},{"evidence_id":"ev-daec9e456896","record_id":"lc-52ad5a05","gtin":null,"claim_key":"finding:nih-label-catalog-registered-in-nih-s-supplement-label-database-dsld","primary_source":"nih_dsld_search","claim":"Registered in NIH's supplement label database (DSLD)","bucket":"checks_out","looked":"LookCloser checked NIH label catalog.","found":"Label #331107 “Vitamin D3 10,000 IU & K2 200 mcg” (Micro Ingredients), entered 2025-05-21, with the full Supplement Facts on file — see the panel below. Company on file: Distributor — Micro Ingredients, Montclair, CA.","proof":{"detail":"Label #331107 “Vitamin D3 10,000 IU & K2 200 mcg” (Micro Ingredients), entered 2025-05-21, with the full Supplement Facts on file — see the panel below. Company on file: Distributor — Micro Ingredients, Montclair, CA."},"source_refs":[{"source":"nih_dsld_search","source_url":"https://dsld.od.nih.gov/label/331107","observed_at":"2026-07-25","identity_basis":"brand_product_name","scope":"product_label","registry_name":"NIH DSLD","identifier":"Label #331107","receipt_label":"NIH DSLD · Label #331107"}],"observed_at":"2026-07-25","content_fingerprint":"sha256:deafe58cc9a2df8e1139f27aba3da6b27b23fe4013754d746a47ee3efc9205b2","evidence_url":"https://lookcloser.ai/e/ev-daec9e456896"},{"evidence_id":"ev-10df1126ce9d","record_id":"lc-52ad5a05","gtin":null,"claim_key":"finding:uspto-trademark-registry-exact-trademark-owner-identified","primary_source":"uspto_search","claim":"Exact trademark owner identified","bucket":"checks_out","looked":"LookCloser checked USPTO trademark registry.","found":"USPTO lists DPL Trading, Inc. (CORPORATION) in California, USA for the exact brand wordmark. This identifies the USPTO mark owner or applicant; it does not by itself prove who manufactures or sells this product.","proof":{"detail":"USPTO lists DPL Trading, Inc. (CORPORATION) in California, USA for the exact brand wordmark. This identifies the USPTO mark owner or applicant; it does not by itself prove who manufactures or sells this product."},"source_refs":[{"source":"uspto_search","source_url":"https://tsdr.uspto.gov/#caseNumber=99277420&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","observed_at":"2026-07-25","identity_basis":"exact_wordmark_and_supplement_goods","scope":"brand","registry_name":"USPTO","identifier":"Serial 99277420","receipt_label":"USPTO · Serial 99277420"}],"observed_at":"2026-07-25","content_fingerprint":"sha256:9c62255ac90e60469952f6a539edba633f35f80775aac40fb657185cefc190cd","evidence_url":"https://lookcloser.ai/e/ev-10df1126ce9d"},{"evidence_id":"ev-70a6395df2b9","record_id":"lc-52ad5a05","gtin":null,"claim_key":"finding:uspto-trademark-registry-package-and-trademark-records-name-different-re","primary_source":"uspto_search","claim":"Package and trademark records name different responsible entities","bucket":"unverified","looked":"LookCloser checked USPTO trademark registry.","found":"The package says distributed by: Micro Ingredients, 4951 Holt Blvd, Suite A, Montclair, CA 91763. USPTO names DPL Trading, Inc. as the exact wordmark owner. That can be a normal distributor, manufacturer, or licensing relationship; the retained records do not establish the relationship.","proof":{"detail":"The package says distributed by: Micro Ingredients, 4951 Holt Blvd, Suite A, Montclair, CA 91763. USPTO names DPL Trading, Inc. as the exact wordmark owner. That can be a normal distributor, manufacturer, or licensing relationship; the retained records do not establish the relationship."},"source_refs":[{"source":"uspto_search","source_url":"https://tsdr.uspto.gov/#caseNumber=99277420&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","observed_at":"2026-07-25","identity_basis":"exact_wordmark_and_supplement_goods","scope":"brand","registry_name":"USPTO","identifier":"Serial 99277420","receipt_label":"USPTO · Serial 99277420"},{"source":"facts_panel","source_url":"https://www.amazon.com/dp/B07YMJLTR6","observed_at":"2026-07-25","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-25","content_fingerprint":"sha256:8850acb213f06144ae5054cf46b7005928e87d37a89d5eeb06b5848b99dc8a81","evidence_url":"https://lookcloser.ai/e/ev-70a6395df2b9"},{"evidence_id":"ev-692c8686f6f5","record_id":"lc-52ad5a05","gtin":null,"claim_key":"finding:keepa-exact-listing-history-180-day-review-count-history-is-on-file","primary_source":"keepa_history","claim":"180-day review-count history is on file","bucket":"unverified","looked":"LookCloser checked Keepa exact-listing history.","found":"Exact-listing history records written-review counts from 1,556 on 2026-01-30 to 1,754 on 2026-07-22 (net +198). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic.","proof":{"detail":"Exact-listing history records written-review counts from 1,556 on 2026-01-30 to 1,754 on 2026-07-22 (net +198). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic."},"source_refs":[{"source":"keepa_history","source_url":"https://keepa.com/#!product/1-B07YMJLTR6","observed_at":"2026-07-25","identity_basis":"exact_listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B07YMJLTR6","observed_at":"2026-07-25","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-25","content_fingerprint":"sha256:5f2b9715869196907eaf57105fc35b1e1bddf00ee3108855750305249cf943e8","evidence_url":"https://lookcloser.ai/e/ev-692c8686f6f5"},{"evidence_id":"ev-11e76c033f20","record_id":"lc-52ad5a05","gtin":null,"claim_key":"finding:keepa-exact-listing-history-this-item-belongs-to-a-catalog-variation-fam","primary_source":"keepa_history","claim":"This item belongs to a catalog variation family","bucket":"unverified","looked":"LookCloser checked Keepa exact-listing history.","found":"The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant.","proof":{"detail":"The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant."},"source_refs":[{"source":"keepa_history","source_url":"https://keepa.com/#!product/1-B07YMJLTR6","observed_at":"2026-07-25","identity_basis":"exact_listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B07YMJLTR6","observed_at":"2026-07-25","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-25","content_fingerprint":"sha256:bf14e63e4f6d507840865082eec24dde0c6d693b555edda1e7f29e0a1ed5d0ea","evidence_url":"https://lookcloser.ai/e/ev-11e76c033f20"},{"evidence_id":"ev-d10f42a3c907","record_id":"lc-52ad5a05","gtin":null,"claim_key":"finding:review_velocity_gradual","primary_source":"source_listing","claim":"Reviews accumulated gradually","bucket":"checks_out","looked":"LookCloser checked keepa.","found":"Written reviews grew from 1583 to 1754 across 2026-02-13 – 2026-07-22 with no single manufactured spike (largest 30-day gain ~42).","proof":{"first":["2026-02-13",1583],"last":["2026-07-22",1754],"max_30d_review_gain":42},"source_refs":[{"source":"source_listing","source_url":"https://www.amazon.com/dp/B07YMJLTR6","observed_at":"2026-07-25","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-25","content_fingerprint":"sha256:2c0f83820443a1883dbe9d35e68fdc5a2ec8b94dedce4aadb7a5e284e05b9c75","evidence_url":"https://lookcloser.ai/e/ev-d10f42a3c907"},{"evidence_id":"ev-a0f0db2d62ed","record_id":"lc-52ad5a05","gtin":null,"claim_key":"finding:nutrient_ul_exceeded_vitamin_d","primary_source":"source_listing","claim":"Vitamin D is above the adult upper limit","bucket":"claimed_no_support","looked":"LookCloser checked Supplement Facts panel / NIH ODS.","found":"The panel lists 250 mcg vitamin d. NIH gives 100 mcg as the adult Tolerable Upper Intake Level for adults; 100 mcg = 4,000 IU. That is about 2.5 times the limit.","proof":{"ingredient":"vitamin d","declared":"250 mcg","ul":"100 mcg","scope":"adults; 100 mcg = 4,000 IU","ratio":2.5,"ods_url":"https://ods.od.nih.gov/factsheets/VitaminD-HealthProfessional/"},"source_refs":[{"source":"source_listing","source_url":"https://www.amazon.com/dp/B07YMJLTR6","observed_at":"2026-07-25","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-25","content_fingerprint":"sha256:de02cbeaf361b163439b44cb825865c9ba4a402024f7df9fad578ca489dd64c6","evidence_url":"https://lookcloser.ai/e/ev-a0f0db2d62ed"},{"evidence_id":"ev-97e906fe42b4","record_id":"lc-52ad5a05","gtin":null,"claim_key":"dose:vitamin k2","primary_source":"facts_panel","claim":"“Vitamin K2 0 mg per serving”","bucket":"checks_out","looked":"the listing dose against the exact same named panel subject","found":"The label promises 0 mg per serving. The panel says 0 mg. They match.","proof":{"subject":"vitamin k2","listing_amount_mg":0.2,"panel_amount_mg":0.2,"panel_source":"listing_image","tolerance_mg":1},"source_refs":[{"source":"facts_panel","source_url":"https://www.amazon.com/dp/B07YMJLTR6","observed_at":"2026-07-25","identity_basis":"listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B07YMJLTR6","observed_at":"2026-07-25","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-25","content_fingerprint":"sha256:1c7c011a202bee16fefd0034f0f474386b64a5be045792d65e1d4d0fa09006b5","evidence_url":"https://lookcloser.ai/e/ev-97e906fe42b4"}],"label_math":{"verdict":"UNKNOWN","claimed_subject":"vitamin k2","claimed_mg":0.2,"serving_mass_mg":null,"percent_of_serving":null,"serving_mass_source":null,"ambiguity":null,"declared_actives_total_mg":null,"headline_claim_mg":0.2,"headline_subject":"vitamin k2","subject_actual_mg":0.2},"listing_claims":{"dose_claims":[{"subject":"vitamin k2","amount_mg":0.2,"basis":"per_serving"}],"testing":{"claimed":false,"named_lab_or_certifier":false},"container":{"units":null,"servings":null,"pack_count":1,"units_conflict":false},"marketing_text":["immune support","extra strength","made with coconut oil","GMO free","gluten free","soy free","Viral on Tik Tok","Effectively Absorbed with Virgin Coconut Oil","2-in-1 Extra Strength Formula","Extra Servings for Lasting Support"],"certification_text":["PROUD SUPPORTER","GMO free","gluten free","soy free"],"claim_checks":[{"kind":"efficacy","label":"Benefit claim","snippet":"…ur product is safe, pure, and potent. immune support extra strength made with coconut oil GMO fre…","looked":"whether the ingredient doses on the label match the doses used in published research","found":"Ingredient-level evidence for this formula isn’t in our knowledge base yet. Recorded as not assessed — not as a negative.","status":"not-assessed"}],"identity_basis":"source_listing_and_identity_bound_label"},"facts_panel_status":"captured","label_photo_read":{"src":"vision:google/gemini-flash-1.5","reader_version":"2026-07-24.6","images_read":7,"source_images":["https://m.media-amazon.com/images/I/71gx5oPi4kL.jpg","https://m.media-amazon.com/images/I/71sG6zTXHCL.jpg","https://m.media-amazon.com/images/I/71Z5SV-2xCL.jpg","https://m.media-amazon.com/images/I/813UG5I9MGL.jpg","https://m.media-amazon.com/images/I/71jev09j2YL.jpg","https://m.media-amazon.com/images/I/61iu9qIwFHL.jpg","https://m.media-amazon.com/images/I/71qxJeB7a0L.jpg"],"facts_panel_image":3,"brand":"Micro Ingredients","product_name":"Vitamin D3+K2 Coconut Softgel","barcode":null,"barcode_identity_status":"unreadable_or_absent","serving_size_text":"1 Softgel","serving_size_g":null,"servings_per_container":300,"net_weight_text":null,"net_weight_g":null,"unit_count_text":"300 Softgels","actives":[{"name":"Vitamin D (as cholecalciferol) (D3)","amount":"250 mcg (10,000 IU)","unit":null},{"name":"Vitamin K2 (as menaquinone-7)(MK-7)","amount":"200 mcg","unit":null}],"responsible_parties":[{"role":"distributed_by","name":"Micro Ingredients","address":"4951 Holt Blvd, Suite A, Montclair, CA 91763","verbatim":"Distributed By:\nMicro Ingredients\n4951 Holt Blvd, Suite A, Montclair, CA 91763 / 1-844-836-8200"}],"websites":["www.microingredients.com"],"label_claims":["immune support","extra strength","made with coconut oil","GMO free","gluten free","soy free","Viral on Tik Tok","Effectively Absorbed with Virgin Coconut Oil","2-in-1 Extra Strength Formula","Extra Servings for Lasting Support"],"certifications":["PROUD SUPPORTER","GMO free","gluten free","soy free"],"panel_rows":[{"name":"Vitamin D (as cholecalciferol) (D3)","amount":"250 mcg (10,000 IU)","unit":null},{"name":"Vitamin K2 (as menaquinone-7)(MK-7)","amount":"200 mcg","unit":null}]},"resolved_facts_panel":{"src":"vision:google/gemini-flash-1.5","reader_version":"2026-07-24.6","images_read":7,"source_images":["https://m.media-amazon.com/images/I/71gx5oPi4kL.jpg","https://m.media-amazon.com/images/I/71sG6zTXHCL.jpg","https://m.media-amazon.com/images/I/71Z5SV-2xCL.jpg","https://m.media-amazon.com/images/I/813UG5I9MGL.jpg","https://m.media-amazon.com/images/I/71jev09j2YL.jpg","https://m.media-amazon.com/images/I/61iu9qIwFHL.jpg","https://m.media-amazon.com/images/I/71qxJeB7a0L.jpg"],"facts_panel_image":3,"brand":"Micro Ingredients","product_name":"Vitamin D3+K2 Coconut Softgel","barcode":null,"barcode_identity_status":"unreadable_or_absent","serving_size_text":"1 Softgel","serving_size_g":null,"servings_per_container":300,"net_weight_text":null,"net_weight_g":null,"unit_count_text":"300 Softgels","actives":[{"name":"Vitamin D (as cholecalciferol) (D3)","amount":"250 mcg (10,000 IU)","unit":null},{"name":"Vitamin K2 (as menaquinone-7)(MK-7)","amount":"200 mcg","unit":null}],"responsible_parties":[{"role":"distributed_by","name":"Micro Ingredients","address":"4951 Holt Blvd, Suite A, Montclair, CA 91763","verbatim":"Distributed By:\nMicro Ingredients\n4951 Holt Blvd, Suite A, Montclair, CA 91763 / 1-844-836-8200"}],"websites":["www.microingredients.com"],"label_claims":["immune support","extra strength","made with coconut oil","GMO free","gluten free","soy free","Viral on Tik Tok","Effectively Absorbed with Virgin Coconut Oil","2-in-1 Extra Strength Formula","Extra Servings for Lasting Support"],"certifications":["PROUD SUPPORTER","GMO free","gluten free","soy free"],"panel_rows":[{"name":"Vitamin D (as cholecalciferol) (D3)","amount":"250 mcg (10,000 IU)","unit":null},{"name":"Vitamin K2 (as menaquinone-7)(MK-7)","amount":"200 mcg","unit":null}]},"nih_dsld":{"id":"331107","identity_basis":"brand_product_name","identity_terms":["000","10","200","d3","iu","k2","vitamin"],"company":"Micro Ingredients, Montclair, CA","ctype":"Distributor","name":"Vitamin D3 10,000 IU & K2 200 mcg","brand":"Micro Ingredients","entry_date":"2025-05-21","off_market":false,"serving":"1 Softgel(s)","net":"300 Softgel(s)","actives":[{"name":"Vitamin D","qty":250,"unit":"mcg"},{"name":"Vitamin K2","qty":200,"unit":"mcg"}],"url":"https://dsld.od.nih.gov/label/331107"},"ingredient_science":{"ingredients":[{"ingredient":"vitamin d","declared_name":"Vitamin D","ods_url":"https://ods.od.nih.gov/factsheets/VitaminD-HealthProfessional/","medlineplus_url":"https://medlineplus.gov/search/?query=vitamin+d","pubmed_url":"https://pubmed.ncbi.nlm.nih.gov/?term=%22vitamin+d%22","ul":100,"ul_unit":"mcg","ul_scope":"adults; 100 mcg = 4,000 IU","pubmed_count":26500},{"ingredient":"vitamin k","declared_name":"Vitamin K2","ods_url":"https://ods.od.nih.gov/factsheets/VitaminK-HealthProfessional/","medlineplus_url":"https://medlineplus.gov/search/?query=vitamin+k","pubmed_url":"https://pubmed.ncbi.nlm.nih.gov/?term=%22vitamin+k%22","ul":null,"ul_unit":"mcg","ul_scope":"no UL established; interacts with warfarin","pubmed_count":2124}],"ul_exceedances":[{"ingredient":"vitamin d","declared":"250 mcg","ul":"100 mcg","scope":"adults; 100 mcg = 4,000 IU","ratio":2.5,"ods_url":"https://ods.od.nih.gov/factsheets/VitaminD-HealthProfessional/"}],"source":"NIH ODS fact sheets + IOM Dietary Reference Intakes; PubMed E-utilities"},"nsf_certification":null,"brand_documentation_request":null,"plain_summary":null,"fda_recalls":null,"offers_at_check_time":[],"price_comparison":{"identity_basis":"not_bound","record_gtin":null,"source_listing_gtin":null,"retailer_gtin_match":false,"brand_store_gtin_match":false,"seller_identifiers":{},"same_product_only":true,"offers":[],"offer_records":[],"observed_at":"2026-07-25"},"commerce_context":{"observed_at":"2026-07-25","record_gtin":null,"source_listing":{"status":"exact_listing","url":"https://www.amazon.com/dp/B07YMJLTR6","price":34.95,"price_receipt":{"status":"available","amount":34.95,"currency":"USD","price_type":"lowest_new","observed_at":"2026-07-25T13:37:03.932994+00:00","source":"Keepa","source_url":"https://keepa.com/#!product/1-B07YMJLTR6","listing_url":"https://www.amazon.com/dp/B07YMJLTR6","identity_basis":"exact_listing_identifier","listing_identifier":"B07YMJLTR6","raw_cents":3495},"rating":null,"rating_count":null,"published_gtin":null},"brand_site":{"status":"candidate_product","host":"https://microingredients.com","url":"https://microingredients.com/products/micro-ingredients-vitamin-d3-10-000-iu-400-softgels-virgin-coconut-oil","title":"Micro Ingredients Vitamin D3 10,000 IU, 400 Softgels | Virgin Coconut Oil","variant":"10000 IU","price":"21.95","availability":"unknown","published_gtin":null,"identity_basis":"product_anchor_candidate","comparison_allowed":false,"candidate_binding":{"valid":true,"reason":"shared_product_anchor_phrase","score":1133,"overlap":["coconut","oil","virgin","vitamind3"],"strong_overlap":["coconut","virgin","vitamind3"],"listing_forms":["softgel"],"candidate_forms":["softgel"],"listing_doses":[["iu",10000],["mass_mg",0.2]],"candidate_doses":[["iu",10000]],"listing_audience":[],"candidate_audience":[],"listing_primary":["vitamind3"],"candidate_primary":["vitamind3"],"identity_basis":"product_anchor_candidate"},"shared_marketing_markers":[],"review_surface":{"status":"found","rating":5,"count":2,"source":"brand product page markup","url":"https://microingredients.com/products/micro-ingredients-vitamin-d3-10-000-iu-400-softgels-virgin-coconut-oil","observed_at":"2026-07-25","identity_basis":"product_anchor_candidate","comparison_allowed":false},"testing_surface":{"status":"no_testing_claim_on_product_page","third_party_tested_claim":false,"gmp_claim":false,"named_lab_or_certifier":[],"document_links":[],"source_url":"https://microingredients.com/products/micro-ingredients-vitamin-d3-10-000-iu-400-softgels-virgin-coconut-oil","scope":"brand_product_page","meaning":"A published testing statement is a claim until a named issuer or product-bound report can be checked."}},"exact_offers":[],"external_marketplaces":{"iherb":{"source":"iHerb","status":"blocked_missing_gtin","identity_basis":"exact_gtin_required","gtin":null,"search_url":"https://www.iherb.com/search?kw=Micro+Ingredients+Micro+Ingredients+Vitamin+D3+10%2C000+IU+%2B+K2+MK-7+200+mcg%2C+300+Softgels+with+Virgin+Coconut+Oil+%7C+2-in-1+Vitamins+D+%26+K+Complex+%7C+Extra+Strength%2C+Easy+to+Swallow%2C+"},"target":{"source":"Target","status":"blocked_missing_gtin","identity_basis":"exact_gtin_required","gtin":null,"search_url":"https://www.target.com/s?searchTerm=Micro+Ingredients+Micro+Ingredients+Vitamin+D3+10%2C000+IU+%2B+K2+MK-7+200+mcg%2C+300+Softgels+with+Virgin+Coconut+Oil+%7C+2-in-1+Vitamins+D+%26+K+Complex+%7C+Extra+Strength%2C+Easy+to+Swallow%2C+"},"walmart":{"source":"Walmart","status":"blocked_missing_gtin","identity_basis":"exact_gtin_required","gtin":null,"search_url":"https://www.walmart.com/search?q=Micro+Ingredients+Micro+Ingredients+Vitamin+D3+10%2C000+IU+%2B+K2+MK-7+200+mcg%2C+300+Softgels+with+Virgin+Coconut+Oil+%7C+2-in-1+Vitamins+D+%26+K+Complex+%7C+Extra+Strength%2C+Easy+to+Swallow%2C+"}},"comparison_status":"blocked_missing_gtin","identity_rule":"Prices and reviews are compared only when both pages publish the same UPC/GTIN."},"brand_store":{"host":"https://microingredients.com","sku_count":250,"supp_count":164,"distinct_trend_cats":9,"cats":["ashwagandha","berberine","collagen","colostrum","creatine","magnesium","mushroom","nmn","shilajit"],"specialist":false,"candidate_review_surface":{"status":"found","rating":5,"count":2,"source":"brand product page markup","url":"https://microingredients.com/products/micro-ingredients-vitamin-d3-10-000-iu-400-softgels-virgin-coconut-oil","observed_at":"2026-07-25","identity_basis":"product_anchor_candidate","comparison_allowed":false},"domain_lookup":{"status":"confirmed","brand":"Micro Ingredients","host":"https://microingredients.com","source_url":"https://microingredients.com","identity_basis":"retained_brand_storefront","observed_at":"2026-07-25"}},"brand_review_surface":null,"ratings_surface":{"stars":null,"count":null,"observed_at":"2026-07-25","source_ref":"source_listing","identity_basis":"exact_listing_identifier","note":"retailer rating surface; not a product-quality or authenticity verdict"},"review_count_history":{"identity_basis":"exact_listing_identifier","selection_basis":"built_record","demand_reach":null,"rating_count":{"points":[],"summary":null},"written_review_count":{"points":[["2026-01-30",1556],["2026-02-13",1583],["2026-02-20",1592],["2026-03-04",1604],["2026-03-12",1611],["2026-03-26",1630],["2026-04-09",1644],["2026-04-15",1652],["2026-04-25",1668],["2026-04-30",1673],["2026-05-05",1675],["2026-05-10",1686],["2026-05-15",1691],["2026-05-23",1692],["2026-05-28",1696],["2026-06-11",1710],["2026-06-25",1721],["2026-07-03",1736],["2026-07-17",1749],["2026-07-22",1754]],"summary":{"start":["2026-01-30",1556],"latest":["2026-07-22",1754],"net_change":198,"largest_increase":27,"largest_decrease":1}},"price_snapshot":{"status":"available","amount":34.95,"currency":"USD","price_type":"lowest_new","observed_at":"2026-07-25T13:37:03.932994+00:00","source":"Keepa","source_url":"https://keepa.com/#!product/1-B07YMJLTR6","listing_url":"https://www.amazon.com/dp/B07YMJLTR6","identity_basis":"exact_listing_identifier","listing_identifier":"B07YMJLTR6","raw_cents":3495},"catalog_snapshot":{"observed_at":"2026-07-25T13:37:03.932994+00:00","listed_since":"2016-02-25","parent_listing_identifier":"B0FVZYXRQZ","root_category_id":3760901,"category_path":[{"id":3760901,"name":"Health & Household"},{"id":23675621011,"name":"Vitamins, Minerals & Supplements"},{"id":6936790011,"name":"Vitamins"},{"id":216950304011,"name":"Vitamin D3 & K2 Combinations"}],"brand":"Micro Ingredients","manufacturer":"Micro Ingredients","monthly_sold_estimate":20000,"monthly_sold_note":"Source estimate; demand context only, not verified unit sales.","review_counts_last_observed":"2026-07-22","sales_rank_drops":{"30_days":54,"90_days":169,"180_days":343},"out_of_stock_percentage":{"30_days":null,"90_days":null,"180_days":null},"offer_count":1,"context_note":"Rank drops, stockout percentages, offer counts, and monthly-sold values are source observations or estimates; they do not establish product quality."}},"source_registry":{"source_listing":{"type":"product_listing","scope":"exact_listing","observed_at":"2026-07-25","url":"https://www.amazon.com/dp/B07YMJLTR6","identity_basis":"listing_identifier","limitation":null},"barcode_search":{"type":"barcode_registry_search","scope":"exact_gtin","observed_at":"2026-07-25","url":"https://world.openfoodfacts.org/","identity_basis":"not_bound"},"nih_dsld_search":{"type":"government_label_catalog","scope":"product_label","observed_at":"2026-07-25","url":"https://dsld.od.nih.gov/label/331107","identity_basis":"brand_product_name","checked":true,"registry_name":"NIH DSLD","identifier":"Label #331107","receipt_label":"NIH DSLD · Label #331107"},"uspto_search":{"type":"government_trademark_registry","scope":"brand","observed_at":"2026-07-25","url":"https://tsdr.uspto.gov/#caseNumber=99277420&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","identity_basis":"exact_wordmark_and_supplement_goods","checked":true,"registry_name":"USPTO","identifier":"Serial 99277420","receipt_label":"USPTO · Serial 99277420"},"openfda_search":{"type":"government_enforcement_search","scope":"product_or_brand","observed_at":"2026-07-25","url":"https://api.fda.gov/food/enforcement.json?search=(recalling_firm:%22Micro+Ingredients%22+OR+product_description:%22Micro+Ingredients%22)&limit=5","identity_basis":"search_only","checked":false,"registry_name":"FDA enforcement","identifier":"Micro Ingredients","receipt_label":null},"nsf_search":{"type":"certification_registry_search","scope":"product_or_brand","observed_at":"2026-07-25","url":"https://info.nsf.org/Certified/dietary/","identity_basis":"search_only","checked":false,"registry_name":"NSF","standard":null,"identifier":null,"receipt_label":null},"keepa_history":{"type":"paid_catalog_history","scope":"exact_listing","observed_at":"2026-07-25","url":"https://keepa.com/#!product/1-B07YMJLTR6","identity_basis":"exact_listing_identifier"},"facts_panel":{"type":"image_read_supplement_facts","scope":"exact_listing","observed_at":"2026-07-25","url":"https://www.amazon.com/dp/B07YMJLTR6","identity_basis":"listing_identifier","limitation":null},"brand_store":{"type":"brand_storefront","scope":"brand_or_exact_product","observed_at":"2026-07-25","url":"https://microingredients.com/products/micro-ingredients-vitamin-d3-10-000-iu-400-softgels-virgin-coconut-oil","identity_basis":"product_anchor_candidate","comparison_allowed":false,"limitation":"Price, claims, and aggregate reviews are discovery evidence only; this page does not publish the record's matching UPC/GTIN."},"brand_review_surface":{"type":"brand_store_review_aggregate","scope":"candidate_product","observed_at":"2026-07-25","url":"https://microingredients.com/products/micro-ingredients-vitamin-d3-10-000-iu-400-softgels-virgin-coconut-oil","identity_basis":"product_anchor_candidate","comparison_allowed":false,"limitation":"Aggregate and star distribution only; review text is not retained. A skewed distribution is a curation signal, not proof of fabrication."},"nih_ods_vitamin-d":{"type":"government_ingredient_reference","scope":"ingredient","observed_at":"2026-07-25","url":"https://ods.od.nih.gov/factsheets/VitaminD-HealthProfessional/","identity_basis":"named_ingredient","checked":true,"registry_name":"NIH ODS","identifier":"vitamin d","receipt_label":"NIH ODS · vitamin d fact sheet"},"pubmed_vitamin-d":{"type":"research_index","scope":"ingredient","observed_at":"2026-07-25","url":"https://pubmed.ncbi.nlm.nih.gov/?term=%22vitamin+d%22","identity_basis":"named_ingredient"},"nih_ods_vitamin-k":{"type":"government_ingredient_reference","scope":"ingredient","observed_at":"2026-07-25","url":"https://ods.od.nih.gov/factsheets/VitaminK-HealthProfessional/","identity_basis":"named_ingredient","checked":true,"registry_name":"NIH ODS","identifier":"vitamin k","receipt_label":"NIH ODS · vitamin k fact sheet"},"pubmed_vitamin-k":{"type":"research_index","scope":"ingredient","observed_at":"2026-07-25","url":"https://pubmed.ncbi.nlm.nih.gov/?term=%22vitamin+k%22","identity_basis":"named_ingredient"}},"decision_support":{"disclosure":{"status":"names_only_amounts_unreadable","summary":"The panel read captured 2 ingredient name(s), but no usable amounts; dose comparison is withheld.","captured_rows":2,"quantified_rows":0,"separately_quantified_rows":0,"combined_blend_rows":[],"integrity_tells":[],"derived_from":["facts_panel"]},"identity_convergence":{"gtin":null,"confirmations":["nih_dsld_label"],"confirmation_count":1,"summary":"1 identity-bound source(s) converge on this product.","not_a_quality_score":true},"research_coverage":{"panel_rows":2,"ingredients_with_reference_context":2,"exact_product_dose_comparisons":0,"dose_comparison_finding_ids":[],"blend_limits_dose_comparison":false,"limitation":"Ingredient context is not product efficacy evidence."},"review_trajectory":{"status":"observed","start":{"date":"2026-01-30","count":1556},"latest":{"date":"2026-07-22","count":1754},"net_change":198,"span_days":173,"average_change_per_30_days":34.3,"largest_single_interval_increase":27,"identity_basis":"exact_listing_identifier","limitation":"Count movement does not establish review authenticity; variation families may share counts."},"review_surface_comparison":null,"market":{"offers":[],"exact_gtin_only":true,"price_spread":null,"servings_basis":300,"limitation":"Prices are point-in-time observations."},"ownership":{"status":"found","owner":{"name":"DPL Trading, Inc.","entity":"CORPORATION","country":"California, USA","address_filed":"4951 Holt Blvd, Suite A, Montclair, California 91763, UNITED STATES","address_public":"California 91763, UNITED STATES","serial_number":"99277420","registration_number":null,"wordmark":"MICRO INGREDIENTS","status_description":"NOTICE OF ALLOWANCE - ISSUED","filed_date":"2025-07-10T00:00:00","first_use_commerce_date":null,"registration_date":null,"assignment_recorded":false,"goods_services":["IC 035: Providing consumer information in the field of field of human nutrition, cosmetics, and animal nutrition via a website; Retail store services featuring dietary and nutritional supplements for humans and animals, and cosmetics; Wholesale store services featuring dietary and nutritional supplements for humans and animals, and cosmetics."],"source":"USPTO Trademark Search","source_url":"https://tsdr.uspto.gov/#caseNumber=99277420&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","identity_basis":"exact_wordmark_and_supplement_goods"},"candidate_count":1,"brand_age_months":125,"manufacturer_link":"not_established","limitation":"Trademark ownership does not establish manufacturer or country of manufacture."},"open_questions":[],"connected_signals":[],"evidence_balance":{"documented_concerns":1,"confirmed_checks":3,"neutral_or_open_findings":4,"material_open_questions":0,"concern_finding_ids":["nutrient_ul_exceeded_vitamin_d"],"confirmation_finding_ids":["nih-label-catalog-registered-in-nih-s-supplement-label-database-dsld","uspto-trademark-registry-exact-trademark-owner-identified","review_velocity_gradual"]},"claim_scorecard":{"version":"2026-07-23.9","fairness_note":"Couldn’t verify means public proof was not found; it is not a mark against the product. Ingredient research is not treated as a trial of this exact product.","bucket_order":["contradicted","overreaching","checks_out","partly","claimed_no_support","unverified"],"buckets":{"contradicted":[],"overreaching":[],"checks_out":[{"bucket":"checks_out","claim_key":"dose:vitamin k2","claim":"“Vitamin K2 0 mg per serving”","check":"The label promises 0 mg per serving. The panel says 0 mg. They match.","looked":"the listing dose against the exact same named panel subject","found":"The label promises 0 mg per serving. The panel says 0 mg. They match.","finding_id":null,"registry_receipts":[],"evidence_id":"ev-97e906fe42b4","evidence_url":"https://lookcloser.ai/e/ev-97e906fe42b4","content_fingerprint":"sha256:1c7c011a202bee16fefd0034f0f474386b64a5be045792d65e1d4d0fa09006b5","observed_at":"2026-07-25","source_refs":[{"source":"facts_panel","source_url":"https://www.amazon.com/dp/B07YMJLTR6","observed_at":"2026-07-25","identity_basis":"listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B07YMJLTR6","observed_at":"2026-07-25","identity_basis":"listing_identifier","scope":"exact_listing"}],"proof":{"subject":"vitamin k2","listing_amount_mg":0.2,"panel_amount_mg":0.2,"panel_source":"listing_image","tolerance_mg":1}}],"partly":[],"claimed_no_support":[],"unverified":[]},"counts":{"contradicted":0,"overreaching":0,"checks_out":1,"partly":0,"claimed_no_support":0,"unverified":0},"puffery":["extra strength","2-in-1 Extra Strength Formula"],"consumed_finding_ids":[]},"brand_presence":{"status":"candidate_product","host":"https://microingredients.com","exact_product_page":null,"consumer_meaning":"Brand presence is reported separately from exact-product identity.","absence_is_not_a_strike":true}},"observations":{"offers":[],"ratings":{"stars":null,"count":null,"observed_at":"2026-07-25","source_ref":"source_listing"},"facts_panel_source":"listing_image"},"report_url":"https://lookcloser.ai/p/lc-52ad5a05","methodology":"https://lookcloser.ai/methodology","built_at":"2026-07-25T20:43:38Z","status":"complete","caveats":["Pre-launch beta; not yet independently archived.","Listing-image panel data was machine-read; transcription errors are possible.","Prices and ratings are point-in-time snapshots.","LookCloser does not advise for or against any supplement."],"content_fingerprint":"sha256:8d8b84fa1703cb7e4a8a0daff17bca7f226b722a76b8ebbe2f3adb7728b973ae"}