Full record · lc-96fe1041 · back to the summary
NOW Foods Supplements, Chromium Picolinate 200 mcg
Free to read, download and share — no signup, no paywall, no ads.
How to read this report
What this is. We compare what a listing claims against what public records show — label arithmetic, barcode registries, NIH’s label catalog, FDA enforcement data, certification registries, and published research. Every statement below traces to one of those.
What the states mean. Confirmed = an outside source agrees. Contradicted = an outside source disagrees. Caution = something needs explaining. No data = we looked and found nothing — a gap, not a strike.
What it is not. A clean record is not an endorsement and never proof a product works. A thin record is not an accusation. We publish evidence and gaps; the conclusion is yours. Nothing here is medical advice.
Something wrong? Every figure is meant to be checkable — sources are named and linked. Send a correction and we’ll fix the record.
What the label discloses
The listing-image panel publishes an amount for each of its 9 declared rows. That supports ingredient-by-ingredient review; it does not verify the contents.
| Panel row | Amount | %DV | What to notice |
|---|---|---|---|
| Melatonin | 5 mg | — | |
| Vitamin D-3 | 5,000 IU | — | |
| Chlorella | 1000 mg | — | |
| MK-7 Vitamin K-2 | 100 mcg | — | |
| Omega-3 Fish Oil | 600 EPA | — | |
| Omega-3 Fish Oil | 300 DHA | — | |
| Omega-3 Fish Oil | 1,000 IU Vitamin D-3 | — | |
| Ashwagandha | 450 mg | — | |
| Probiotic-10 | 100 Billion | — |
FDA rules (21 CFR 101.36) require the amount of each dietary ingredient per serving unless hidden in a declared “proprietary blend” (legal, but a transparency yellow flag). A label stating no amount at all is non-compliant — a checkable red flag. This panel states amounts; the open question is whether those declared amounts are independently verified and how they compare with relevant research.
vision:google/gemini-flash-1.5 Amounts are shown as declared panel data, not independently lab-tested contents.
Every check we ran
Each ingredient’s amount is disclosed
The panel gives a per-ingredient amount rather than hiding quantities inside a proprietary blend, so each one can be compared to published research.
Multi-ingredient formula — panel read, serving weight unknown
We read the full Supplement Facts panel from the listing-image panel (below), but the label doesn’t state a serving weight, so the arithmetic can’t run. A gap in the label’s information, not evidence of a problem.
Research context is available for the listed ingredients
Published sources describe how omega-3, ashwagandha, melatonin have been studied. This is ingredient context only; the record does not establish that this product delivers the studied dose or outcome. Sources: NIH ODS — Omega-3 Fatty Acids fact sheet, PubMed dose-response trial.
FDA recall appears in this brand's history
Brand-level context only, not a finding about this product. Now Foods recalled a different or not-exactly-bound product on 2025-05-08: “regular yeast was inadvertently packaged as nutritional yeast” (status: Terminated). The recalled product was: “NOW Nutritional Yeast Powder, Nt. Wt. 10oz. UPC 7 33739 02460 2” — not necessarily the product on this page. Verify at FDA’s recall database.
180-day review-count history is on file
Exact-listing history records written-review counts from 556 on 2026-02-06 to 563 on 2026-07-14 (net +7). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic.
This item belongs to a catalog variation family
The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant.
What the listing promises — claim by claim
Why is this shown?
| Claim | Status | What we found |
|---|---|---|
| Manufacturing claim “…on-GMO, Halal, Nut Free, Soy Free, Corn Free GMP Quality Assured: NPA A-rated GMP certificati…” | Claimed, not verifiable We looked for: the facility registration or certificate behind the claim | Facility-level claims can be accurate and still say nothing about this product’s contents. No registration document was located. |
| Benefit claim “…known for its role as an insulin co-factor.* SUPPORTS HEALTHY GLUCOSE METABOLISM*: Chromium is the…” | Partly supported We looked for: whether the ingredient doses on the label match the doses used in published research | Published research exists for ingredients in this formula — see Related research below. Whether this product’s doses match those studies could not be confirmed. |
“No evidence located” does not mean a claim is false — it means the seller has not put evidence proportionate to the claim on the public record, and we could not find any. Absence of proof is not proof of absence.
This label vs. the doses studied
Why is this shown?
| Ingredient | Where this label sits | Reading |
|---|---|---|
| Ashwagandha | shaded = doses used in studies (300 mg–1.8 g) · bar = this label | 450 mg — within the studied range |
| Ashwagandha | shaded = doses used in studies (250 mg–600 mg) · bar = this label | 450 mg — within the studied range |
| Melatonin | shaded = doses used in studies (0.5 mg–5 mg) · bar = this label | 5 mg — within the studied range |
Matching a studied dose does not mean the product works, and missing it does not mean it fails — it shows whether the label and the research are talking about the same amounts. Not a recommendation to take any amount.
Verifiability profile — 1 of 6 public signals
What this listing gives the public to check. Publishing these signals doesn't prove quality — but withholding them means claims can only be taken on faith.
Identity
| LookCloser record ID | lc-96fe1041 (internal — no barcode published, which limits cross-checking) |
| Brand | NOW Foods |
| Source listing identifier | B0019LPNLK |
| Retailer listing title | NOW Foods Supplements, Chromium Picolinate 200 mcg, Insulin Co-Factor*… show full titleNOW Foods Supplements, Chromium Picolinate 200 mcg, Insulin Co-Factor*, 250 Veg Capsules |
From the label (photo-read)
| Serving size | per Teaspoon |
| Pack statement | 250 capsules (veg / végétales) |
| Badges printed on pack | NON-GMO, Sans OGM, RECYCLED, PLASTIC, RECYCLE, Non-GMO, Certified Organic, K |
Supplement Facts panel (photo-read):
| Ingredient | Amount per serving | Reading confidence |
|---|---|---|
| Melatonin | 5 mg | High clearly legible in the photo |
| Vitamin D-3 | 5,000 IU | High clearly legible in the photo |
| Chlorella | 1000 mg | High clearly legible in the photo |
| MK-7 Vitamin K-2 | 100 mcg | High clearly legible in the photo |
| Omega-3 Fish Oil | 600 EPA | High clearly legible in the photo |
| Omega-3 Fish Oil | 300 DHA | High clearly legible in the photo |
| Omega-3 Fish Oil | 1,000 IU Vitamin D-3 | High clearly legible in the photo |
| Ashwagandha | 450 mg | High clearly legible in the photo |
| Probiotic-10 | 100 Billion | High clearly legible in the photo |
Claims printed on the packaging:
“Helps the body to metabolize carbohydrates and fats” · “and supports healthy glucose metabolism.” · “Aide l'organisme à métaboliser les glucides et les lipides” · “et contribue au sain métabolisme du glucose.” · “Produit végétarien et végétalien” · “Vegetarian/Vegan Product” · “BOTTLE MADE WITH RECYCLED PLASTIC” · “BOUTEILLE FAITE DE PLASTIQUE RECYCLE”
Read by a vision model from 7 listing photos — verbatim extraction; OCR errors possible. Spot a mistake? It will be corrected on review.
Ingredient science — NIH references
Melatonin — NIH ODS · MedlinePlus · PubMed (2,320) · a hormone; not a vitamin/mineral
Vitamin D — NIH ODS · MedlinePlus · PubMed (26,500) · UL 100 mcg (adults; 100 mcg = 4,000 IU)
Vitamin K — NIH ODS · MedlinePlus · PubMed (2,124) · no UL established; interacts with warfarin
Omega-3 — NIH ODS · MedlinePlus · PubMed (14,320) · FDA: <5 g/day EPA+DHA from supplements
Ashwagandha — NIH ODS · MedlinePlus · PubMed (204) · botanical; liver-injury case reports exist
Probiotic — NIH ODS · MedlinePlus · PubMed (25,361) · strain-specific; label CFU at-manufacture vs at-expiry differ
Reference data from the NIH Office of Dietary Supplements, IOM Dietary Reference Intakes, and PubMed. A Tolerable Upper Intake Level is a documented reference figure, not a safety verdict — both the declared amount and the reference are shown for your own judgment. LookCloser gives no medical advice.
Related research & consistency
omega-3 (EPA + DHA) — NIH ODS — Omega-3 Fatty Acids fact sheet · PubMed dose-response trial · ClinicalTrials.gov — 684 registered studies
ℹ Use pattern in research: research measures EPA and DHA together, not the weight of the fish-oil concentrate; the panel must expose those rows separately.
ashwagandha — NIH NCCIH — Ashwagandha · PubMed search: ashwagandha randomized trial · WebMD: ashwagandha · ClinicalTrials.gov — 78 registered studies
ℹ Use pattern in research: daily use over 6–12 weeks in studies; extract concentration matters (root powder ≠ standardized extract).
melatonin — NIH NCCIH — Melatonin · PubMed search: melatonin dose sleep onset · ClinicalTrials.gov — 1,068 registered studies
ℹ Use pattern in research: taken before bed; timing matters more than size of dose in the research.
These notes state where label numbers and marketing framing sit relative to published research — documentation for your own judgment, not medical advice. LookCloser does not advise for or against taking any supplement.
Record lc-96fe1041 · built July 22, 2026 · lookcloser.ai · corrections@lookcloser.ai