{"schema":"lookcloser/record@0.2","compatible_with":["lookcloser/record@0.1"],"record_id":"lc-9c8765ee","processing":{"collection_process_version":"2026-07-24.5","last_collected_at":"2026-08-04T19:22:14-0700","last_collection_event":"intake","label_reader_version":"2026-07-27.1","report_schema":"lookcloser/record@0.2","rendered_at":"2026-08-04T21:28:27-0700"},"analysis_status":"complete","processing_gaps":[],"gtin":null,"listing_identifier":"B08WWTKWJF","brand":"5-hour ENERGY","title":"5-hour ENERGY BERRY Flavor, 30 Count, 1.93 Fl Oz Energy Shot","listing_title":"5-hour ENERGY BERRY Flavor, 30 Count, 1.93 Fl Oz Energy Shot, Regular Strength, Amino Acids, B Vitamins, Sugar Free and Zero Calories","identity":{"canonical_gtin":null,"source_listing_gtin":null,"listing_identifier":"B08WWTKWJF","product_image":"https://m.media-amazon.com/images/I/91Wh+TVDTLL.jpg","product_image_status":"retained","product_image_provenance":{"status":"retained","source":"source_listing","identity_basis":"exact_listing_identifier","source_url":"https://www.amazon.com/dp/B08WWTKWJF","primary_url":"https://m.media-amazon.com/images/I/91Wh+TVDTLL.jpg","image_count":8,"last_attempted":"2026-08-04T19:22:13-0700","attempts":1},"observed_at":"2026-08-04","source_confirmations":[],"brand_consistency":{"status":"match","compatible":true,"listing_brand":"5-hour ENERGY","package_brand":"5-hour ENERGY","match_method":"normalized_exact","similarity":1},"identity_rule":"exact identifiers only; related products are never substituted"},"trademark_owner":null,"trademark_owner_candidates":[{"name":"Innovation Ventures LLC","entity":"LIMITED LIABILITY COMPANY","country":"MICHIGAN, USA","address_filed":"MICHIGAN, USA) DBA Living Essentials; 3141 Old Farm Lane, Walled Lake, MICHIGAN 48390, UNITED STATES","address_public":"MICHIGAN 48390, UNITED STATES; Michigan 48331, UNITED STATES","serial_number":"78434496","registration_number":"3003077","wordmark":"5 HOUR ENERGY","status_description":"REGISTERED AND RENEWED","filed_date":"2004-06-14T00:00:00","first_use_commerce_date":"2005-06-30","registration_date":"2005-09-27","assignment_recorded":true,"goods_services":["IC 005: [ HOMEOPATHIC SUPPLEMENTS, PHARMACEUTICAL PREPARATIONS, ] NUTRITIONAL SUPPLEMENTS AND DIETARY SUPPLEMENTS THAT RELIEVE OR PREVENT FATIGUE."],"source":"USPTO Trademark Search","source_url":"https://tsdr.uspto.gov/#caseNumber=78434496&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","identity_basis":"exact_wordmark_and_supplement_goods"},{"name":"Innovation Ventures, LLC","entity":"LIMITED LIABILITY COMPANY","country":"MICHIGAN, USA","address_filed":"39533 Woodward Ave, Ste. 318, Bloomfield Hills, MICHIGAN 48304, UNITED STATES","address_public":"MICHIGAN 48304, UNITED STATES","serial_number":"85317129","registration_number":"4104670","wordmark":"5-HOUR ENERGY","status_description":"REGISTERED AND RENEWED","filed_date":"2011-05-10T00:00:00","first_use_commerce_date":"2004-09-30","registration_date":"2012-02-28","assignment_recorded":true,"goods_services":["IC 005: Dietary supplements.","IC 032: Non-alcoholic drinks, namely, energy shots."],"source":"USPTO Trademark Search","source_url":"https://tsdr.uspto.gov/#caseNumber=85317129&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","identity_basis":"exact_wordmark_and_supplement_goods"},{"name":"INNOVATION VENTURES, LLC","entity":"LIMITED LIABILITY COMPANY","country":"MICHIGAN, USA; USA","address_filed":"38955 Hills Tech Drive, Farmington Hills, MICHIGAN 48331, UNITED STATES","address_public":"MICHIGAN 48331, UNITED STATES; MICHIGAN 48304, UNITED STATES","serial_number":"77522602","registration_number":"4004225","wordmark":"5-HOUR ENERGY","status_description":"REGISTERED AND RENEWED","filed_date":"2008-07-15T00:00:00","first_use_commerce_date":"2004-09-30","registration_date":"2011-08-02","assignment_recorded":true,"goods_services":["IC 032: ENERGY SHOTS, NAMELY, ENERGY DRINKS.","IC 005: DIETARY SUPPLEMENTS."],"source":"USPTO Trademark Search","source_url":"https://tsdr.uspto.gov/#caseNumber=77522602&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","identity_basis":"exact_wordmark_and_supplement_goods"},{"name":"International IP Holdings, LLC","entity":"LIMITED LIABILITY COMPANY","country":"MICHIGAN, USA","address_filed":"39533 Woodward Ave, Ste. 318, Bloomfield Hills, Michigan 48304, UNITED STATES","address_public":"Michigan 48304, UNITED STATES","serial_number":"86254052","registration_number":"4797801","wordmark":"5-HOUR ENERGY","status_description":"REGISTERED AND RENEWED","filed_date":"2014-04-16T00:00:00","first_use_commerce_date":"2008-03-31","registration_date":"2015-08-25","assignment_recorded":false,"goods_services":["IC 005: Dietary supplements."],"source":"USPTO Trademark Search","source_url":"https://tsdr.uspto.gov/#caseNumber=86254052&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","identity_basis":"exact_wordmark_and_supplement_goods"}],"trademark_owner_status":"multiple","product_manufacturer_link":"not_established","label_responsible_parties":[{"role":"distributed_by","name":"Living Essentials Marketing, LLC","address":null,"verbatim":"©2026 Living Essentials Marketing, LLC. All rights reserved."}],"identity_nodes":[{"role":"distributed_by","name":"Living Essentials Marketing, LLC","address":null,"verbatim":"©2026 Living Essentials Marketing, LLC. All rights reserved.","source_ref":"facts_panel","identity_basis":"verbatim_package_text","relationship_to_trademark_owner":"not_comparable","relationship_limit":"Different printed and trademark-owner names do not establish a conflict; the entities may have distributor, manufacturer, or licensing relationships."}],"seller_of_record":null,"seller_of_record_status":"not_collected_founder_gated","consumer_view":{"template":"identity_review","kicker":"The useful read","headline":"Registered owner records: Innovation Ventures LLC · Innovation Ventures, LLC · INNOVATION VENTURES, LLC","deck":"The public ownership record is ambiguous. We show the exact candidates instead of choosing one by name similarity.","display_mode":"single_home_per_finding","finding_ids":["uspto-trademark-registry-multiple-uspto-brand-owner-records-are-shown","nih-published-research-each-ingredient-s-amount-is-disclosed"],"point_finding_ids":["uspto-trademark-registry-multiple-uspto-brand-owner-records-are-shown","nih-published-research-each-ingredient-s-amount-is-disclosed"],"cards":[{"finding_id":"uspto-trademark-registry-multiple-uspto-brand-owner-records-are-shown","card_type":"owner_candidates","question":"owner","tone":"neutral","weight":54,"headline":"Registered owner records: Innovation Ventures LLC · Innovation Ventures, LLC · INNOVATION VENTURES, LLC","evidence":"USPTO returned multiple live supplement-class records for the exact brand wordmark: Innovation Ventures LLC, Innovation Ventures, LLC, INNOVATION VENTURES, LLC, International IP Holdings, LLC. These records answer who owns registrations for the brand; the separate…","so_what":"The public ownership record is ambiguous. We show the exact candidates instead of choosing one by name similarity.","source":"USPTO trademark registry","source_links":[],"registry_receipts":[{"source":"uspto_search","url":"https://tsdr.uspto.gov/#caseNumber=78434496&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","label":"USPTO · Registrations 3003077, 4104670, 4004225 +","registry_name":"USPTO","standard":null,"identifier":"Registrations 3003077, 4104670, 4004225 +"}],"evidence_id":"ev-5eb78e8978f2","evidence_url":"https://lookcloser.ai/e/ev-5eb78e8978f2","presentation_home":"finding_catalog"},{"finding_id":"nih-published-research-each-ingredient-s-amount-is-disclosed","card_type":"amounts_disclosed","question":"label","tone":"ok","weight":50,"headline":"Every ingredient shows its amount · 4 ingredients listed.","evidence":"The panel gives a per-ingredient amount rather than hiding quantities inside a proprietary blend, so each one can be compared to published research.","so_what":"Every ingredient shows its real amount — nothing is hidden in a proprietary blend.","source":"NIH / published research","source_links":[],"registry_receipts":[],"evidence_id":"ev-b8ad2571d0de","evidence_url":"https://lookcloser.ai/e/ev-b8ad2571d0de","presentation_home":"finding_catalog"}],"research_links":[],"open_items":["No FDA recall matched this brand in the current search."]},"tldr":{"assessment":"checks_confirmed","headline":"Multiple USPTO brand-owner records are shown","summary":"USPTO returned multiple live supplement-class records for the exact brand wordmark: Innovation Ventures LLC, Innovation Ventures, LLC, INNOVATION VENTURES, LLC, International IP Holdings, LLC. These records answer who owns registrations for the brand; the separate product-to-owner or manufacturer link remains open.","lead_finding_id":"uspto-trademark-registry-multiple-uspto-brand-owner-records-are-shown","key_findings":[{"id":"nih-published-research-each-ingredient-s-amount-is-disclosed","class":"ok","headline":"Each ingredient’s amount is disclosed","source":"NIH / published research","scope":"ingredient_context"}],"documented_concern_count":0,"confirmed_check_count":1,"open_question_count":1,"usage_note":"Decision support, not medical advice or a product recommendation. Missing evidence is a gap, not a strike."},"origin_context":null,"verdict":{"state":"checks_confirmed","headline":"Multiple USPTO brand-owner records are shown","detail":"USPTO returned multiple live supplement-class records for the exact brand wordmark: Innovation Ventures LLC, Innovation Ventures, LLC, INNOVATION VENTURES, LLC, International IP Holdings, LLC. These records answer who owns registrations for the brand; the separate product-to-owner or manufacturer link remains open.","lead_finding_id":"uspto-trademark-registry-multiple-uspto-brand-owner-records-are-shown","meaning":"Finding-first decision support. Confirmed checks are not endorsements; cautions identify documented facts or bounded comparisons, not medical advice."},"public_verifiability":{"state":"insufficient_public_data","headline":"This product can't be verified from public data","detail":"Neither good nor bad — the checks below show what this listing publishes and what it withholds. Verifiable products publish more.","meaning":"Evidence availability only. Missing public data is a gap, never a strike."},"consistency_score":null,"findings":[{"id":"nih-published-research-each-ingredient-s-amount-is-disclosed","source":"NIH / published research","class":"ok","noted":false,"severity":"ok","weight":38,"headline":"Each ingredient’s amount is disclosed","detail":"The panel gives a per-ingredient amount rather than hiding quantities inside a proprietary blend, so each one can be compared to published research.","proof":"The panel gives a per-ingredient amount rather than hiding quantities inside a proprietary blend, so each one can be compared to published research.","identity_basis":"ingredient","status":"live","source_refs":["facts_panel","source_listing"],"source_url":"https://www.amazon.com/dp/B08WWTKWJF","scope":"ingredient_context","inference_level":"direct_observation","observed_at":"2026-08-04","presentation_tone":"ok","evidence_id":"ev-b8ad2571d0de","evidence_url":"https://lookcloser.ai/e/ev-b8ad2571d0de","content_fingerprint":"sha256:ee58ed9ee0191558a91166fa9828b8ac3102cc28e8096b5604846e8907338084","registry_receipts":[],"evidence":{"summary":"The panel gives a per-ingredient amount rather than hiding quantities inside a proprietary blend, so each one can be compared to published research.","source_refs":["facts_panel","source_listing"],"source_records":[{"source":"facts_panel","source_url":"https://www.amazon.com/dp/B08WWTKWJF","observed_at":"2026-08-04","identity_basis":"listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B08WWTKWJF","observed_at":"2026-08-04","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-08-04","looked":"LookCloser checked NIH / published research.","found":"The panel gives a per-ingredient amount rather than hiding quantities inside a proprietary blend, so each one can be compared to published research."},"html_anchor":"finding-nih-published-research-each-ingredient-s-amount-is-disclosed","report_url":"https://lookcloser.ai/p/lc-9c8765ee/full#finding-nih-published-research-each-ingredient-s-amount-is-disclosed"},{"id":"label-and-serving-arithmetic-multi-ingredient-formula-panel-read-serving","source":"Label and serving arithmetic","class":"gap","noted":false,"severity":"info","weight":22,"headline":"Multi-ingredient formula — panel read, serving weight unknown","detail":"We read the full Supplement Facts panel from the listing-image panel (below), but the label doesn’t state a serving weight, so the arithmetic can’t run. A gap in the label’s information, not evidence of a problem.","proof":"We read the full Supplement Facts panel from the listing-image panel (below), but the label doesn’t state a serving weight, so the arithmetic can’t run. A gap in the label’s information, not evidence of a problem.","identity_basis":"listing","status":"live","source_refs":["facts_panel","source_listing"],"source_url":"https://www.amazon.com/dp/B08WWTKWJF","scope":"exact_listing","inference_level":"gap","observed_at":"2026-08-04","presentation_tone":"gap","evidence_id":"ev-38578ef5abac","evidence_url":"https://lookcloser.ai/e/ev-38578ef5abac","content_fingerprint":"sha256:c5ee4e1c00942bf69ae9ba7873a2a8c91b26878970bbd9d54a1a547cfb7bd80a","registry_receipts":[],"evidence":{"summary":"We read the full Supplement Facts panel from the listing-image panel (below), but the label doesn’t state a serving weight, so the arithmetic can’t run. A gap in the label’s information, not evidence of a problem.","source_refs":["facts_panel","source_listing"],"source_records":[{"source":"facts_panel","source_url":"https://www.amazon.com/dp/B08WWTKWJF","observed_at":"2026-08-04","identity_basis":"listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B08WWTKWJF","observed_at":"2026-08-04","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-08-04","looked":"LookCloser checked Label and serving arithmetic.","found":"We read the full Supplement Facts panel from the listing-image panel (below), but the label doesn’t state a serving weight, so the arithmetic can’t run. A gap in the label’s information, not evidence of a problem."},"html_anchor":"finding-label-and-serving-arithmetic-multi-ingredient-formula-panel-read-serving","report_url":"https://lookcloser.ai/p/lc-9c8765ee/full#finding-label-and-serving-arithmetic-multi-ingredient-formula-panel-read-serving"},{"id":"fda-public-records-recall-search-no-match-found-as-of-aug-04-2026","source":"FDA public records","class":"gap","noted":false,"severity":"info","weight":19,"headline":"Recall search: no match found (as of Aug 04, 2026)","detail":"This means only that no enforcement record matched the brand name — it does not mean the product was tested, reviewed, or cleared by FDA. New and untested products also have no recall records.","proof":"This means only that no enforcement record matched the brand name — it does not mean the product was tested, reviewed, or cleared by FDA. New and untested products also have no recall records.","identity_basis":"none","status":"live","source_refs":["openfda_search"],"source_url":"https://api.fda.gov/food/enforcement.json?search=(recalling_firm:%225-hour+ENERGY%22+OR+product_description:%225-hour+ENERGY%22)&limit=5","scope":"search_scope","inference_level":"gap","observed_at":"2026-08-04","presentation_tone":"caution","evidence_id":"ev-6d7cb453a0e2","evidence_url":"https://lookcloser.ai/e/ev-6d7cb453a0e2","content_fingerprint":"sha256:83f79b9c346d9e3107baf30a8f7807e28f9a164bd993df2cc86e8ba69944adc3","registry_receipts":[],"evidence":{"summary":"This means only that no enforcement record matched the brand name — it does not mean the product was tested, reviewed, or cleared by FDA. New and untested products also have no recall records.","source_refs":["openfda_search"],"source_records":[{"source":"openfda_search","source_url":"https://api.fda.gov/food/enforcement.json?search=(recalling_firm:%225-hour+ENERGY%22+OR+product_description:%225-hour+ENERGY%22)&limit=5","observed_at":"2026-08-04","identity_basis":"search_only","scope":"product_or_brand","registry_name":"FDA enforcement","identifier":"5-hour ENERGY","receipt_label":"FDA enforcement search · 5-hour ENERGY"}],"observed_at":"2026-08-04","looked":"LookCloser checked FDA public records.","found":"This means only that no enforcement record matched the brand name — it does not mean the product was tested, reviewed, or cleared by FDA. New and untested products also have no recall records."},"html_anchor":"finding-fda-public-records-recall-search-no-match-found-as-of-aug-04-2026","report_url":"https://lookcloser.ai/p/lc-9c8765ee/full#finding-fda-public-records-recall-search-no-match-found-as-of-aug-04-2026"},{"id":"keepa-exact-listing-history-this-item-belongs-to-a-catalog-variation-fam","source":"Keepa exact-listing history","class":"gap","noted":false,"severity":"info","weight":19,"headline":"This item belongs to a catalog variation family","detail":"The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant.","proof":"The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant.","identity_basis":"listing","status":"live","source_refs":["keepa_history","source_listing"],"source_url":"https://keepa.com/#!product/1-B08WWTKWJF","scope":"exact_listing","inference_level":"gap","observed_at":"2026-08-04","presentation_tone":"gap","evidence_id":"ev-a1e3e766075d","evidence_url":"https://lookcloser.ai/e/ev-a1e3e766075d","content_fingerprint":"sha256:91d9867dd83271363f43c8bd0137fed95654709ec1173977399f1d1d984947bc","registry_receipts":[],"evidence":{"summary":"The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant.","source_refs":["keepa_history","source_listing"],"source_records":[{"source":"keepa_history","source_url":"https://keepa.com/#!product/1-B08WWTKWJF","observed_at":"2026-08-04","identity_basis":"exact_listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B08WWTKWJF","observed_at":"2026-08-04","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-08-04","looked":"LookCloser checked Keepa exact-listing history.","found":"The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant."},"html_anchor":"finding-keepa-exact-listing-history-this-item-belongs-to-a-catalog-variation-fam","report_url":"https://lookcloser.ai/p/lc-9c8765ee/full#finding-keepa-exact-listing-history-this-item-belongs-to-a-catalog-variation-fam"},{"id":"uspto-trademark-registry-multiple-uspto-brand-owner-records-are-shown","source":"USPTO trademark registry","class":"gap","noted":false,"severity":"pend","weight":18,"headline":"Multiple USPTO brand-owner records are shown","detail":"USPTO returned multiple live supplement-class records for the exact brand wordmark: Innovation Ventures LLC, Innovation Ventures, LLC, INNOVATION VENTURES, LLC, International IP Holdings, LLC. These records answer who owns registrations for the brand; the separate product-to-owner or manufacturer link remains open.","proof":"USPTO returned multiple live supplement-class records for the exact brand wordmark: Innovation Ventures LLC, Innovation Ventures, LLC, INNOVATION VENTURES, LLC, International IP Holdings, LLC. These records answer who owns registrations for the brand; the separate product-to-owner or manufacturer link remains open.","identity_basis":"owner_exact","status":"live","source_refs":["uspto_search"],"source_url":"https://tsdr.uspto.gov/#caseNumber=78434496&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","scope":"brand_owner","inference_level":"gap","observed_at":"2026-08-04","presentation_tone":"gap","evidence_id":"ev-5eb78e8978f2","evidence_url":"https://lookcloser.ai/e/ev-5eb78e8978f2","content_fingerprint":"sha256:9ce5f21459d9aac60be212328dffb215cc69de3e06daaba7b14a4c35d66079b7","registry_receipts":[{"source":"uspto_search","url":"https://tsdr.uspto.gov/#caseNumber=78434496&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","label":"USPTO · Registrations 3003077, 4104670, 4004225 +","registry_name":"USPTO","standard":null,"identifier":"Registrations 3003077, 4104670, 4004225 +"}],"evidence":{"summary":"USPTO returned multiple live supplement-class records for the exact brand wordmark: Innovation Ventures LLC, Innovation Ventures, LLC, INNOVATION VENTURES, LLC, International IP Holdings, LLC. These records answer who owns registrations for the brand; the separate product-to-owner or manufacturer link remains open.","source_refs":["uspto_search"],"source_records":[{"source":"uspto_search","source_url":"https://tsdr.uspto.gov/#caseNumber=78434496&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","observed_at":"2026-08-04","identity_basis":"exact_wordmark_and_supplement_goods","scope":"brand","registry_name":"USPTO","identifier":"Registrations 3003077, 4104670, 4004225 +","receipt_label":"USPTO · Registrations 3003077, 4104670, 4004225 +"}],"observed_at":"2026-08-04","looked":"LookCloser checked USPTO trademark registry.","found":"USPTO returned multiple live supplement-class records for the exact brand wordmark: Innovation Ventures LLC, Innovation Ventures, LLC, INNOVATION VENTURES, LLC, International IP Holdings, LLC. These records answer who owns registrations for the brand; the separate product-to-owner or manufacturer link remains open."},"html_anchor":"finding-uspto-trademark-registry-multiple-uspto-brand-owner-records-are-shown","report_url":"https://lookcloser.ai/p/lc-9c8765ee/full#finding-uspto-trademark-registry-multiple-uspto-brand-owner-records-are-shown"},{"id":"keepa-exact-listing-history-180-day-review-count-history-is-on-file","source":"Keepa exact-listing history","class":"gap","noted":false,"severity":"info","weight":16,"headline":"180-day review-count history is on file","detail":"Exact-listing history records written-review counts from 130 on 2025-07-10 to 145 on 2026-07-30 (net +15). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic.","proof":"Exact-listing history records written-review counts from 130 on 2025-07-10 to 145 on 2026-07-30 (net +15). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic.","identity_basis":"listing","status":"live","source_refs":["keepa_history","source_listing"],"source_url":"https://keepa.com/#!product/1-B08WWTKWJF","scope":"exact_listing","inference_level":"gap","observed_at":"2026-08-04","presentation_tone":"gap","evidence_id":"ev-17fd315244d8","evidence_url":"https://lookcloser.ai/e/ev-17fd315244d8","content_fingerprint":"sha256:20d2aaa07a8bb442cf4e1596f6a945c3f98dbd9db7b0c7ab53089d82f37d2f9a","registry_receipts":[],"evidence":{"summary":"Exact-listing history records written-review counts from 130 on 2025-07-10 to 145 on 2026-07-30 (net +15). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic.","source_refs":["keepa_history","source_listing"],"source_records":[{"source":"keepa_history","source_url":"https://keepa.com/#!product/1-B08WWTKWJF","observed_at":"2026-08-04","identity_basis":"exact_listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B08WWTKWJF","observed_at":"2026-08-04","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-08-04","looked":"LookCloser checked Keepa exact-listing history.","found":"Exact-listing history records written-review counts from 130 on 2025-07-10 to 145 on 2026-07-30 (net +15). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic."},"html_anchor":"finding-keepa-exact-listing-history-180-day-review-count-history-is-on-file","report_url":"https://lookcloser.ai/p/lc-9c8765ee/full#finding-keepa-exact-listing-history-180-day-review-count-history-is-on-file"}],"evidence_records":[{"evidence_id":"ev-b8ad2571d0de","record_id":"lc-9c8765ee","gtin":null,"claim_key":"finding:nih-published-research-each-ingredient-s-amount-is-disclosed","primary_source":"facts_panel","claim":"Each ingredient’s amount is disclosed","bucket":"checks_out","looked":"LookCloser checked NIH / published research.","found":"The panel gives a per-ingredient amount rather than hiding quantities inside a proprietary blend, so each one can be compared to published research.","proof":{"detail":"The panel gives a per-ingredient amount rather than hiding quantities inside a proprietary blend, so each one can be compared to published research."},"source_refs":[{"source":"facts_panel","source_url":"https://www.amazon.com/dp/B08WWTKWJF","observed_at":"2026-08-04","identity_basis":"listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B08WWTKWJF","observed_at":"2026-08-04","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-08-04","content_fingerprint":"sha256:ee58ed9ee0191558a91166fa9828b8ac3102cc28e8096b5604846e8907338084","evidence_url":"https://lookcloser.ai/e/ev-b8ad2571d0de"},{"evidence_id":"ev-6d7cb453a0e2","record_id":"lc-9c8765ee","gtin":null,"claim_key":"finding:fda-public-records-recall-search-no-match-found-as-of-aug-04-2026","primary_source":"openfda_search","claim":"Recall search: no match found (as of Aug 04, 2026)","bucket":"unverified","looked":"LookCloser checked FDA public records.","found":"This means only that no enforcement record matched the brand name — it does not mean the product was tested, reviewed, or cleared by FDA. New and untested products also have no recall records.","proof":{"detail":"This means only that no enforcement record matched the brand name — it does not mean the product was tested, reviewed, or cleared by FDA. New and untested products also have no recall records."},"source_refs":[{"source":"openfda_search","source_url":"https://api.fda.gov/food/enforcement.json?search=(recalling_firm:%225-hour+ENERGY%22+OR+product_description:%225-hour+ENERGY%22)&limit=5","observed_at":"2026-08-04","identity_basis":"search_only","scope":"product_or_brand","registry_name":"FDA enforcement","identifier":"5-hour ENERGY","receipt_label":"FDA enforcement search · 5-hour ENERGY"}],"observed_at":"2026-08-04","content_fingerprint":"sha256:83f79b9c346d9e3107baf30a8f7807e28f9a164bd993df2cc86e8ba69944adc3","evidence_url":"https://lookcloser.ai/e/ev-6d7cb453a0e2"},{"evidence_id":"ev-5eb78e8978f2","record_id":"lc-9c8765ee","gtin":null,"claim_key":"finding:uspto-trademark-registry-multiple-uspto-brand-owner-records-are-shown","primary_source":"uspto_search","claim":"Multiple USPTO brand-owner records are shown","bucket":"unverified","looked":"LookCloser checked USPTO trademark registry.","found":"USPTO returned multiple live supplement-class records for the exact brand wordmark: Innovation Ventures LLC, Innovation Ventures, LLC, INNOVATION VENTURES, LLC, International IP Holdings, LLC. These records answer who owns registrations for the brand; the separate product-to-owner or manufacturer link remains open.","proof":{"detail":"USPTO returned multiple live supplement-class records for the exact brand wordmark: Innovation Ventures LLC, Innovation Ventures, LLC, INNOVATION VENTURES, LLC, International IP Holdings, LLC. These records answer who owns registrations for the brand; the separate product-to-owner or manufacturer link remains open."},"source_refs":[{"source":"uspto_search","source_url":"https://tsdr.uspto.gov/#caseNumber=78434496&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","observed_at":"2026-08-04","identity_basis":"exact_wordmark_and_supplement_goods","scope":"brand","registry_name":"USPTO","identifier":"Registrations 3003077, 4104670, 4004225 +","receipt_label":"USPTO · Registrations 3003077, 4104670, 4004225 +"}],"observed_at":"2026-08-04","content_fingerprint":"sha256:9ce5f21459d9aac60be212328dffb215cc69de3e06daaba7b14a4c35d66079b7","evidence_url":"https://lookcloser.ai/e/ev-5eb78e8978f2"},{"evidence_id":"ev-38578ef5abac","record_id":"lc-9c8765ee","gtin":null,"claim_key":"finding:label-and-serving-arithmetic-multi-ingredient-formula-panel-read-serving","primary_source":"facts_panel","claim":"Multi-ingredient formula — panel read, serving weight unknown","bucket":"unverified","looked":"LookCloser checked Label and serving arithmetic.","found":"We read the full Supplement Facts panel from the listing-image panel (below), but the label doesn’t state a serving weight, so the arithmetic can’t run. A gap in the label’s information, not evidence of a problem.","proof":{"detail":"We read the full Supplement Facts panel from the listing-image panel (below), but the label doesn’t state a serving weight, so the arithmetic can’t run. A gap in the label’s information, not evidence of a problem."},"source_refs":[{"source":"facts_panel","source_url":"https://www.amazon.com/dp/B08WWTKWJF","observed_at":"2026-08-04","identity_basis":"listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B08WWTKWJF","observed_at":"2026-08-04","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-08-04","content_fingerprint":"sha256:c5ee4e1c00942bf69ae9ba7873a2a8c91b26878970bbd9d54a1a547cfb7bd80a","evidence_url":"https://lookcloser.ai/e/ev-38578ef5abac"},{"evidence_id":"ev-17fd315244d8","record_id":"lc-9c8765ee","gtin":null,"claim_key":"finding:keepa-exact-listing-history-180-day-review-count-history-is-on-file","primary_source":"keepa_history","claim":"180-day review-count history is on file","bucket":"unverified","looked":"LookCloser checked Keepa exact-listing history.","found":"Exact-listing history records written-review counts from 130 on 2025-07-10 to 145 on 2026-07-30 (net +15). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic.","proof":{"detail":"Exact-listing history records written-review counts from 130 on 2025-07-10 to 145 on 2026-07-30 (net +15). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic."},"source_refs":[{"source":"keepa_history","source_url":"https://keepa.com/#!product/1-B08WWTKWJF","observed_at":"2026-08-04","identity_basis":"exact_listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B08WWTKWJF","observed_at":"2026-08-04","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-08-04","content_fingerprint":"sha256:20d2aaa07a8bb442cf4e1596f6a945c3f98dbd9db7b0c7ab53089d82f37d2f9a","evidence_url":"https://lookcloser.ai/e/ev-17fd315244d8"},{"evidence_id":"ev-a1e3e766075d","record_id":"lc-9c8765ee","gtin":null,"claim_key":"finding:keepa-exact-listing-history-this-item-belongs-to-a-catalog-variation-fam","primary_source":"keepa_history","claim":"This item belongs to a catalog variation family","bucket":"unverified","looked":"LookCloser checked Keepa exact-listing history.","found":"The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant.","proof":{"detail":"The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant."},"source_refs":[{"source":"keepa_history","source_url":"https://keepa.com/#!product/1-B08WWTKWJF","observed_at":"2026-08-04","identity_basis":"exact_listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B08WWTKWJF","observed_at":"2026-08-04","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-08-04","content_fingerprint":"sha256:91d9867dd83271363f43c8bd0137fed95654709ec1173977399f1d1d984947bc","evidence_url":"https://lookcloser.ai/e/ev-a1e3e766075d"},{"evidence_id":"ev-90798f70d8ba","record_id":"lc-9c8765ee","gtin":null,"claim_key":"claim:timeline","primary_source":"source_listing","claim":"“SHOTS ARE QUICK & EASY: This fast-acting formula gets you a quick boost of 230mg of caffeine without wasting any time mixing, shaking or dealing with”","bucket":"claimed_no_support","looked":"a study measuring the stated outcome over the stated time","found":"We found no study of this product measuring the stated outcome over the stated timeframe.","proof":{"kind":"timeline","status":"not-substantiated","snippet":"…THESE SHOTS ARE QUICK & EASY: This fast-acting formula gets you a quick boost of 230mg of caffeine without wasting any time mixing, shaking or dealing with messes.…"},"source_refs":[{"source":"source_listing","source_url":"https://www.amazon.com/dp/B08WWTKWJF","observed_at":"2026-08-04","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-08-04","content_fingerprint":"sha256:9dca4885a162593b7480a5a4e298b0a117b229c3d95e8b0eee726b120fee131d","evidence_url":"https://lookcloser.ai/e/ev-90798f70d8ba"}],"label_math":{"verdict":"UNKNOWN","claimed_subject":null,"claimed_mg":null,"serving_mass_mg":null,"percent_of_serving":null,"serving_mass_source":null,"ambiguity":null,"declared_actives_total_mg":1870,"headline_claim_mg":null,"headline_subject":null,"subject_actual_mg":null},"listing_claims":{"dose_claims":[],"testing":{"claimed":false,"named_lab_or_certifier":false},"container":{"units":30,"servings":null,"pack_count":1,"units_conflict":false},"marketing_text":["Sugar Free","Vitamins","200mg Caffeine","REGULAR STRENGTH","BERRY FLAVOR","10 Count Value Pack","Big Bold BERRY FLAVOR","DIETARY SUPPLEMENT","Take one half (1/2) bottle for moderate energy. 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All rights reserved.\"}], \"websites\": [\"5-hourENERGY.com\"], \"actives\": [{\"name\": \"Niacin (as Niacinamide)\", \"amount\": \"30\", \"unit\": \"mg\"}, {\"name\": \"Vitamin B6 (as Pyridoxine Hydrochloride)\", \"amount\": \"40\", \"unit\": \"mg\"}, {\"name\": \"Vitamin B12 (as Cyanocobalamin)\", \"amount\": \"500\", \"unit\": \"mcg\"}, {\"name\": \"Energy Blend (Taurine, Glucuronic Acid (as or from glucuronolactone), Malic Acid, N-Acetyl L Tyrosine, L-Phenylalanine, Caffeine (200mg), Citicoline)\", \"amount\": \"1870\", \"unit\": \"mg\"}], \"label_claims\": [\"REGULAR STRENGTH\", \"Take one half (1/2) bottle for moderate energy. Take one whole bottle for maximum energy.\"], \"certifications\": [\"K (Kosher)\"]}\n"},{"img":3,"model":"claude-cli:subscription","text":"{\"brand\": \"5-hour ENERGY\", \"product_name\": \"Berry\", \"barcode\": null, \"panel\": false, \"serving_size_text\": null, \"serving_size_g\": null, \"servings_per_container\": null, \"net_weight_text\": null, \"net_weight_g\": null, \"unit_count_text\": null, \"responsible_parties\": [], \"websites\": [], \"actives\": [], \"label_claims\": [\"Pocket-sized FLAVOR\", \"3.5\\\"\"], \"certifications\": []}\n"},{"img":4,"model":"claude-cli:subscription","text":"{\"brand\": \"5-hour ENERGY\", \"product_name\": \"5-hour ENERGY Berry Regular Strength\", \"barcode\": null, \"panel\": false, \"serving_size_text\": null, \"serving_size_g\": null, \"servings_per_container\": null, \"net_weight_text\": \"1.93 fl oz (57mL)\", \"net_weight_g\": null, \"unit_count_text\": null, \"responsible_parties\": [], \"websites\": [], \"actives\": [], \"label_claims\": [\"Sugar Free\", \"Vitamins\", \"200mg Caffeine\", \"REGULAR STRENGTH\", \"0 Calories\", \"Zero Sugar\"], \"certifications\": []}\n"},{"img":5,"model":"claude-cli:subscription","text":"```json\n{\"brand\": \"5-hour ENERGY\", \"product_name\": \"Berry Regular Strength\", \"barcode\": null, \"panel\": false, \"serving_size_text\": null, \"serving_size_g\": null, \"servings_per_container\": null, \"net_weight_text\": null, \"net_weight_g\": null, \"unit_count_text\": null, \"responsible_parties\": [], \"websites\": [], \"actives\": [], \"label_claims\": [\"ZERO Sugar\", \"Sugar Free\", \"Vitamins\", \"200mg Caffeine\", \"REGULAR STRENGTH\", \"DIETARY SUPPLEMENT\"], \"certifications\": []}\n```\n"},{"img":6,"model":"claude-cli:subscription","text":"{\"brand\": \"5-hour ENERGY\", \"product_name\": null, \"barcode\": null, \"panel\": false, \"serving_size_text\": null, \"serving_size_g\": null, \"servings_per_container\": null, \"net_weight_text\": null, \"net_weight_g\": null, \"unit_count_text\": null, \"responsible_parties\": [], \"websites\": [], \"actives\": [], \"label_claims\": [\"Find Your Favorite FLAVOR\", \"TASTY CAPTION 200MG\", \"Sugar Free\"], \"certifications\": []}\n"},{"img":7,"model":"claude-cli:subscription","text":"{\"brand\": \"5-hour ENERGY\", \"product_name\": \"Berry\", \"barcode\": null, \"panel\": false, \"serving_size_text\": null, \"serving_size_g\": null, \"servings_per_container\": null, \"net_weight_text\": null, \"net_weight_g\": null, \"unit_count_text\": null, \"responsible_parties\": [], \"websites\": [], \"actives\": [], \"label_claims\": [\"Sugar Free\", \"Vitamins\", \"200mg Caffeine\", \"REGULAR STRENGTH\"], \"certifications\": []}\n"}],"source_images":["https://m.media-amazon.com/images/I/91Wh+TVDTLL.jpg","https://m.media-amazon.com/images/I/71Q3J2dLLfL.jpg","https://m.media-amazon.com/images/I/81s5Ut+8byL.jpg","https://m.media-amazon.com/images/I/91VS-gqKFxL.jpg","https://m.media-amazon.com/images/I/81hJcQvYgEL.jpg","https://m.media-amazon.com/images/I/81fZ6K+7iXL.jpg","https://m.media-amazon.com/images/I/81dJRxU46aL.jpg","https://m.media-amazon.com/images/I/71ftRIneK4L.jpg"],"facts_panel_image":2,"brand":"5-hour ENERGY","product_name":"Regular Strength","barcode":null,"barcode_identity_status":"unreadable_or_absent","serving_size_text":"1.93 fl oz","serving_size_g":null,"servings_per_container":null,"net_weight_text":"1.93 fl oz (57mL)","net_weight_g":null,"unit_count_text":"30X 1.93 fl oz BOTTLES","actives":[{"name":"Niacin (as Niacinamide)","amount":"30","unit":"mg"},{"name":"Vitamin B6 (as Pyridoxine Hydrochloride)","amount":"40","unit":"mg"},{"name":"Vitamin B12 (as Cyanocobalamin)","amount":"500","unit":"mcg"},{"name":"Energy Blend (Taurine, Glucuronic Acid (as or from glucuronolactone), Malic Acid, N-Acetyl L Tyrosine, L-Phenylalanine, Caffeine (200mg), Citicoline)","amount":"1870","unit":"mg"}],"responsible_parties":[{"role":"distributed_by","name":"Living Essentials Marketing, LLC","address":null,"verbatim":"©2026 Living Essentials Marketing, LLC. All rights reserved."}],"websites":["5-hourENERGY.com"],"label_claims":["Sugar Free","Vitamins","200mg Caffeine","REGULAR STRENGTH","BERRY FLAVOR","10 Count Value Pack","Big Bold BERRY FLAVOR","DIETARY SUPPLEMENT","Take one half (1/2) bottle for moderate energy. 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