The dose claim fits the serving — physically possible
Claimed collagen 20,000.0 mg is 100% of the ≈20,000 mg serving (serving size printed on the packaging (photo-read from listing images)) — within physical limits.
Full record · lc-a1a13be8 · back to the summary
Vital Proteins Collagen Peptides Powder - Supports Hair
Exact product checkedGTIN not published · checked 2026-07-25
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How to read this report
What this is. We compare what a listing claims against what public records show — label arithmetic, barcode registries, NIH’s label catalog, FDA enforcement data, certification registries, and published research. Every statement below traces to one of those.
What the states mean. Confirmed = an outside source agrees. Contradicted = an outside source disagrees. Caution = something needs explaining. No data = we looked and found nothing — a gap, not a strike.
What it is not. A clean record is not an endorsement and never proof a product works. A thin record is not an accusation. We publish evidence and gaps; the conclusion is yours. Nothing here is medical advice.
Something wrong? Every figure is meant to be checkable — sources are named and linked. Send a correction and we’ll fix the record.
Panel, decoded
The 20 g collagen peptides (from bovine) claim matches the panel
MARKETING20 g — per-serving claim
PANELCollagen peptides (from bovine) 20 g — same amountCollagen peptides (from bovine) 20 g
matches panelWe did the comparison: the listing claims 20 g of collagen peptides (from bovine), and the listing-image panel shows 20 g collagen peptides (from bovine) 4 tbsp (20 g). Those amounts agree. This is internal consistency, not independent lab testing.
| Panel row | Amount | %DV | What to notice |
|---|---|---|---|
| Calories | 70 | — | |
| Total Sugars | 0 g | — | |
| Protein | 18 g | — | |
| Sodium | 110 mg | — | |
| Collagen peptides (from bovine) | 20 g | — |
FDA rules (21 CFR 101.36) require the amount of each dietary ingredient per serving unless hidden in a listed “proprietary blend” (legal, but a transparency yellow flag). A label stating no amount at all is non-compliant — a checkable red flag. This panel states amounts; any remaining comparison concerns the front-label framing.
vision:google/gemini-2.5-flash Amounts are shown as listed panel data, not independently lab-tested contents.
Every check we ran
Confirmed evidence
What checked out3
These checks found support in the public record. They confirm specific facts, not the product as a whole.
Confirmed
Every ingredient amount is disclosed
The panel gives a per-ingredient amount rather than hiding quantities inside a proprietary blend, so each one can be compared to published research.
Exact trademark owner identified
USPTO lists Vital Proteins LLC (LIMITED LIABILITY COMPANY; SOCIÉTÉ ANONYME (SA)) in DELAWARE, USA; SWITZERLAND for the exact brand wordmark. This identifies the USPTO mark owner or applicant; it does not by itself prove who manufactures or sells this product.
Documented concerns
What needs caution1
These are documented contradictions or claims that need more evidence. They are separate from missing data.
Dose is higher than studies used
label claims 20000 mg/serving — above the range commonly used in research (trials use 2.5–15 g/day of hydrolyzed peptides). Sources: PubMed search: collagen peptide supplementation trial, WebMD search: collagen.
Unresolved public record
What is still missing6
We looked for these signals but could not settle them from public sources. A gap is not a strike.
Listing claim matches the label panel
The listing claims 20 g; the photo-read Supplement Facts panel shows Collagen peptides (from bovine) at 20 g per serving — the listing text and its photo-read panel agree; this is internal consistency, not independent testing.
Photo-read pack math is internally consistent
13 servings × 20 g = 260 g, matching the printed net weight 265 g (NET WT 9.33 OZ (265g)). This checks agreement within the photo read; it is not an independent contents test.
Research context is available for the listed ingredients
Published sources describe how collagen peptides have been studied. This is ingredient context only; the record does not establish that this product delivers the studied dose or outcome. Sources: PubMed search: collagen peptide supplementation trial, WebMD search: collagen.
This item belongs to a catalog variation family
The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant.
180-day review-count history is on file
Exact-listing history records written-review counts from 2,037 on 2025-07-27 to 3,026 on 2026-08-26 (net +989). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic.
Package and trademark records name different responsible entitie
The package says manufactured for: Vital Proteins, 3400 Wolf Rd Ste 200, Franklin Park, IL 60131. USPTO names Vital Proteins LLC as the exact wordmark owner. That can be a normal distributor, manufacturer, or licensing relationship; the saved records do not establish the relationship.
What to ask and check
What would settle the open questions
Why is this shown?
Everything we couldn’t verify is something a person can still ask about. Rather than leave gaps sitting as dead ends, we turn each one into a specific question — the exact document, citation, or number that would settle it — plus the things you can confirm yourself with the bottle in your hand.
Ask the brand or seller
1
Answered by the panel: 20 g of the 20 g headline is collagen. Which independent lab can confirm that amount in this product?
The panel resolves the front-label arithmetic. The remaining question is lot-specific contents and stability; published category testing gives context, not a test of this product.
2
What is the product’s UPC or GTIN?
The barcode is how a product gets matched to outside records — certification registries, label databases, recall data. Without it, almost nothing can be cross-checked.
3
Is this label filed with NIH’s Dietary Supplement Label Database (DSLD)?
Filing is voluntary, so absence proves nothing — but a filed label puts the full ingredient table on public record where anyone can read it.
Most brands and sellers publish a contact route. A clear answer adds evidence to the record; no answer leaves the question open.
Check for yourself — no one’s permission needed
1
Compare the panel on the bottle in your hand to the one shown in this record.
Ours was read from listing photos and can contain reading errors. The physical label is the source of truth — if they disagree, tell us and we’ll correct the record.
2
Check the lot number and expiry on the bottle against any COA you’re given.
A certificate that doesn’t name your lot doesn’t describe what you’re holding.
These are the open questions on this specific record — not a warning about the product, and not a suggestion to buy or avoid it. Getting them answered is how you decide for yourself.
What the listing promises — claim by claim
Why is this shown?
A listing’s promises are the reason people buy. Each one gets its own row: what was promised, what evidence would settle it, and what we could actually find. We never call a claim false — only whether proof proportionate to it exists on the public record.
| Claim | Status | What we found |
|---|---|---|
| Benefit claim “Vital Proteins Collagen Peptides Powder - Supports Hair, Nail, Skin, Bone & Joint Health, Unflavored, Collagen Protein 9.…” | Partly supported We looked for: whether the ingredient doses on the label match the doses used in published research | Ingredient evidence exists; on dose: label claims 20000 mg/serving — above the range commonly used in research (trials use 2.5–15 g/day of hydrolyzed peptides). |
“No evidence located” does not mean a claim is false — it means the seller has not put evidence proportionate to the claim on the public record, and we could not find any. Absence of proof is not proof of absence.
This label vs. the doses studied
Why is this shown?
An ingredient can be well-studied at one amount and barely studied at the amount in your bottle. This lines the label up against the doses researchers actually used. It answers ‘are these the same numbers?’ — never ‘should you take this?’
| Ingredient | Where this label sits | Reading |
|---|---|---|
| Collagen peptides (from bovine) | shaded = doses used in studies (2.5 g–15 g) · bar = this label | 20 g — above the studied range |
Matching a studied dose does not mean the product works, and missing it does not mean it fails — it shows whether the label and the research are talking about the same amounts. Not a recommendation to take any amount.
Verifiability profile — 3 of 6 public signals
✓ Per-serving dose established✓ Supplement Facts visible in photos✓ Brand's own store found· UPC / GTIN published — not published· Found in NIH's label catalog (DSLD) — not published· Third-party lab named or registry-certified — not published
What this listing gives the public to check. Publishing these signals doesn't prove quality — but withholding them means claims can only be taken on faith.
Identity
| LookCloser record ID | lc-a1a13be8 (internal — no barcode published, which limits cross-checking) |
| Brand | Vital Proteins |
| Source listing identifier | B09RQBHRCT |
| Retailer listing title | Vital Proteins Collagen Peptides Powder - Supports Hair, Nail, Skin, B… show full titleVital Proteins Collagen Peptides Powder - Supports Hair, Nail, Skin, Bone & Joint Health, Unflavored, Collagen Protein 9.33 OZ |
| USPTO brand owner | Vital Proteins LLC · LIMITED LIABILITY COMPANY; SOCIÉTÉ ANONYME (SA) · DELAWARE, USA; SWITZERLAND |
| Owner filed address | 3400 Wolf Road, Franklin Park, ILLINOIS 60131, UNITED STATES |
From the label (photo-read)
| Serving size | 4 Tbsp (20 g) |
| Servings per container | 13 |
| Net weight | NET WT 9.33 OZ (265g) |
| Badges printed on pack | UNFLAVORED, Gluten Free, Certified B Corporation |
Supplement Facts panel (photo-read):
| Ingredient | Amount per serving | Reading confidence |
|---|---|---|
| Calories | 70 | High clearly legible in the photo |
| Total Sugars | 0 g | High clearly legible in the photo |
| Protein | 18 g | High clearly legible in the photo |
| Sodium | 110 mg | High clearly legible in the photo |
| Collagen peptides (from bovine) | 20 g | High clearly legible in the photo |
Claims printed on the packaging:
“90% LESS PLASTIC PACKAGING” · “20g Collagen Peptides per Serving” · “Skin, Hair, Nail + Joint Support"” · “Grass Fed + Pasture Raised” · “UNFLAVORED” · “DIETARY SUPPLEMENT” · “Collagen peptides per serving” · “Helps support hair, skin, nail, bone and joint health**”
Read by a vision model from 8 listing photos — verbatim extraction; OCR errors possible. Spot a mistake? It will be corrected on review.
Where it sells
We found a brand storefront, but we could not match any price on it to this exact product when we checked.
Official brand domain: www.vitalproteins.com. This storefront does not expose a complete public catalog count.
Reference links for identification only — LookCloser has no affiliate relationships and earns nothing from any link on this page.
Related research & consistency
collagen peptides — PubMed search: collagen peptide supplementation trial · WebMD search: collagen · ClinicalTrials.gov — 587 registered studies
ℹ Dosage: label claims 20000 mg/serving — above the range commonly used in research (trials use 2.5–15 g/day of hydrolyzed peptides).
ℹ Use pattern in research: daily oral use over 8+ weeks in studies.
These notes state where label numbers and marketing framing sit relative to published research — documentation for your own judgment, not medical advice. LookCloser does not advise for or against taking any supplement.
Record lc-a1a13be8 · built September 03, 2026 · lookcloser.ai · corrections@lookcloser.ai