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The largest rise inside any single 30-day window was about 1, so the count moved in steps rather than in one burst."},"html_anchor":"finding-review_velocity_gradual","report_url":"https://lookcloser.ai/p/lc-b5fc3a1a/full#finding-review_velocity_gradual"},{"id":"fda-public-records-recall-search-no-match-found-as-of-aug-14-2026","source":"FDA public records","class":"gap","noted":false,"severity":"info","weight":19,"headline":"Recall search: no match found (as of Aug 14, 2026)","detail":"This means only that no enforcement record matched the brand name — it does not mean the product was tested, reviewed, or cleared by FDA. New and untested products also have no recall records.","proof":"This means only that no enforcement record matched the brand name — it does not mean the product was tested, reviewed, or cleared by FDA. New and untested products also have no recall records.","identity_basis":"none","status":"live","source_refs":["openfda_search"],"source_url":"https://api.fda.gov/food/enforcement.json?search=(recalling_firm:%22Fortifeye+Vitamins%22+OR+product_description:%22Fortifeye+Vitamins%22)&limit=5","scope":"search_scope","inference_level":"gap","observed_at":"2026-08-14","presentation_tone":"caution","evidence_id":"ev-fef7b2dbf490","evidence_url":"https://lookcloser.ai/e/ev-fef7b2dbf490","content_fingerprint":"sha256:8a404e27d771329c7ce8cdebc414e69285b92d54d1955b48dcadaefe1c777869","registry_receipts":[],"evidence":{"summary":"This means only that no enforcement record matched the brand name — it does not mean the product was tested, reviewed, or cleared by FDA. New and untested products also have no recall records.","source_refs":["openfda_search"],"source_records":[{"source":"openfda_search","source_url":"https://api.fda.gov/food/enforcement.json?search=(recalling_firm:%22Fortifeye+Vitamins%22+OR+product_description:%22Fortifeye+Vitamins%22)&limit=5","observed_at":"2026-08-14","identity_basis":"search_only","scope":"product_or_brand","registry_name":"FDA enforcement","identifier":"Fortifeye Vitamins","receipt_label":"FDA enforcement search · Fortifeye Vitamins"}],"observed_at":"2026-08-14","looked":"LookCloser checked FDA public records.","found":"This means only that no enforcement record matched the brand name — it does not mean the product was tested, reviewed, or cleared by FDA. New and untested products also have no recall records."},"html_anchor":"finding-fda-public-records-recall-search-no-match-found-as-of-aug-14-2026","report_url":"https://lookcloser.ai/p/lc-b5fc3a1a/full#finding-fda-public-records-recall-search-no-match-found-as-of-aug-14-2026"},{"id":"keepa-exact-listing-history-this-item-belongs-to-a-catalog-variation-fam","source":"Keepa exact-listing history","class":"gap","noted":false,"severity":"info","weight":19,"headline":"This item belongs to a catalog variation family","detail":"The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant.","proof":"The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant.","identity_basis":"listing","status":"live","source_refs":["keepa_history","source_listing"],"source_url":"https://keepa.com/#!product/1-B01N7G2D9K","scope":"exact_listing","inference_level":"gap","observed_at":"2026-08-14","presentation_tone":"gap","evidence_id":"ev-e7c1e2b1c73d","evidence_url":"https://lookcloser.ai/e/ev-e7c1e2b1c73d","content_fingerprint":"sha256:fcf971ee29787f689dfb8bba97994a10d218e6eefdc4160db63ee69110249008","registry_receipts":[],"evidence":{"summary":"The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant.","source_refs":["keepa_history","source_listing"],"source_records":[{"source":"keepa_history","source_url":"https://keepa.com/#!product/1-B01N7G2D9K","observed_at":"2026-08-14","identity_basis":"exact_listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B01N7G2D9K","observed_at":"2026-08-14","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-08-14","looked":"LookCloser checked Keepa exact-listing history.","found":"The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant."},"html_anchor":"finding-keepa-exact-listing-history-this-item-belongs-to-a-catalog-variation-fam","report_url":"https://lookcloser.ai/p/lc-b5fc3a1a/full#finding-keepa-exact-listing-history-this-item-belongs-to-a-catalog-variation-fam"},{"id":"keepa-exact-listing-history-180-day-review-count-history-is-on-file","source":"Keepa exact-listing history","class":"gap","noted":false,"severity":"info","weight":16,"headline":"180-day review-count history is on file","detail":"Exact-listing history records written-review counts from 124 on 2025-09-26 to 129 on 2026-06-16 (net +5). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic.","proof":"Exact-listing history records written-review counts from 124 on 2025-09-26 to 129 on 2026-06-16 (net +5). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic.","identity_basis":"listing","status":"live","source_refs":["keepa_history","source_listing"],"source_url":"https://keepa.com/#!product/1-B01N7G2D9K","scope":"exact_listing","inference_level":"gap","observed_at":"2026-08-14","presentation_tone":"gap","evidence_id":"ev-a03469051b81","evidence_url":"https://lookcloser.ai/e/ev-a03469051b81","content_fingerprint":"sha256:425b1300eb06ece9a1b8121446193dbb68b0843d715a3396ffb2cb45e0f7726e","registry_receipts":[],"evidence":{"summary":"Exact-listing history records written-review counts from 124 on 2025-09-26 to 129 on 2026-06-16 (net +5). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic.","source_refs":["keepa_history","source_listing"],"source_records":[{"source":"keepa_history","source_url":"https://keepa.com/#!product/1-B01N7G2D9K","observed_at":"2026-08-14","identity_basis":"exact_listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B01N7G2D9K","observed_at":"2026-08-14","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-08-14","looked":"LookCloser checked Keepa exact-listing history.","found":"Exact-listing history records written-review counts from 124 on 2025-09-26 to 129 on 2026-06-16 (net +5). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic."},"html_anchor":"finding-keepa-exact-listing-history-180-day-review-count-history-is-on-file","report_url":"https://lookcloser.ai/p/lc-b5fc3a1a/full#finding-keepa-exact-listing-history-180-day-review-count-history-is-on-file"}],"evidence_records":[{"evidence_id":"ev-8ca1f207fef4","record_id":"lc-b5fc3a1a","gtin":null,"claim_key":"finding:uspto-trademark-registry-exact-trademark-owner-identified","primary_source":"uspto_search","claim":"Exact trademark owner identified","bucket":"checks_out","looked":"LookCloser checked USPTO trademark registry.","found":"USPTO lists Fortify Vitamins, Inc. (CORPORATION) in FLORIDA, USA for the exact brand wordmark. This identifies the USPTO mark owner or applicant; it does not by itself prove who manufactures or sells this product.","proof":{"detail":"USPTO lists Fortify Vitamins, Inc. (CORPORATION) in FLORIDA, USA for the exact brand wordmark. This identifies the USPTO mark owner or applicant; it does not by itself prove who manufactures or sells this product."},"source_refs":[{"source":"uspto_search","source_url":"https://tsdr.uspto.gov/#caseNumber=86617312&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","observed_at":"2026-08-14","identity_basis":"exact_wordmark_and_supplement_goods","scope":"brand","registry_name":"USPTO","identifier":"Registration 5121772","receipt_label":"USPTO · Registration 5121772"}],"observed_at":"2026-08-14","content_fingerprint":"sha256:35efe2b3dd79b744fbd947ea3479b4264c02d09331830a1da574a63e1d9b8ded","evidence_url":"https://lookcloser.ai/e/ev-8ca1f207fef4"},{"evidence_id":"ev-701384e4a05d","record_id":"lc-b5fc3a1a","gtin":null,"claim_key":"finding:certification-laboratory-record-testing-claim-names-a-recognized-certifi","primary_source":"source_listing","claim":"Testing claim names a recognized certifier","bucket":"checks_out","looked":"LookCloser checked Certification / laboratory record.","found":"A named certifier/laboratory appears in the listing (registry cross-check pending).","proof":{"detail":"A named certifier/laboratory appears in the listing (registry cross-check pending)."},"source_refs":[{"source":"source_listing","source_url":"https://www.amazon.com/dp/B01N7G2D9K","observed_at":"2026-08-14","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-08-14","content_fingerprint":"sha256:dd401cb9e8a0e4e3bbd6b2bd1f89b02904c84334a80367a584f9392127261289","evidence_url":"https://lookcloser.ai/e/ev-701384e4a05d"},{"evidence_id":"ev-41d1ceafcc63","record_id":"lc-b5fc3a1a","gtin":null,"claim_key":"finding:review_velocity_gradual","primary_source":"source_listing","claim":"The review count moved gradually, not in one burst","bucket":"checks_out","looked":"LookCloser checked keepa.","found":"Written reviews rose from 126 to 129 between January 12 and June 16, 2026. The largest rise inside any single 30-day window was about 1, so the count moved in steps rather than in one burst.","proof":{"first":["2026-01-12",126],"last":["2026-06-16",129],"max_30d_review_gain":1},"source_refs":[{"source":"source_listing","source_url":"https://www.amazon.com/dp/B01N7G2D9K","observed_at":"2026-08-14","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-08-14","content_fingerprint":"sha256:9194de835ebeb1ad195cc2338f1cae1253d5f174e11e74ba44b3079a2328101e","evidence_url":"https://lookcloser.ai/e/ev-41d1ceafcc63"},{"evidence_id":"ev-4054aa8f9bd7","record_id":"lc-b5fc3a1a","gtin":null,"claim_key":"finding:dose_vs_research","primary_source":"nih_ods_omega-3","claim":"EPA + DHA dose is within one studied range","bucket":"checks_out","looked":"LookCloser checked NIH / published research.","found":"The panel declares 1,500 mg EPA + DHA per serving (Serving Size: 2 Softgels). One randomized dose-response trial used 300–1,800 mg/day; omega-3 studies vary widely. This is research context, not a recommendation or safety verdict.","proof":{"subject":"EPA + DHA","declared_mg":1500,"studied_range_mg":[300,1800],"if_present":true},"source_refs":[{"source":"nih_ods_omega-3","source_url":"https://ods.od.nih.gov/factsheets/Omega3FattyAcids-HealthProfessional/","observed_at":"2026-08-14","identity_basis":"named_ingredient","scope":"ingredient","registry_name":"NIH ODS","identifier":"omega-3 (EPA + DHA)","receipt_label":"NIH ODS — Omega-3 Fatty Acids fact sheet"},{"source":"pubmed_omega-3","source_url":"https://pubmed.ncbi.nlm.nih.gov/24252845/","observed_at":"2026-08-14","identity_basis":"named_ingredient","scope":"ingredient"}],"observed_at":"2026-08-14","content_fingerprint":"sha256:535f64de00e57db9daa3b2b2b197e78140aacb691fdd29afc81795f4593a6c36","evidence_url":"https://lookcloser.ai/e/ev-4054aa8f9bd7"},{"evidence_id":"ev-45f3fb75f7ed","record_id":"lc-b5fc3a1a","gtin":null,"claim_key":"finding:nih-published-research-each-ingredient-s-amount-is-disclosed","primary_source":"nih_ods_omega-3","claim":"Each ingredient’s amount is disclosed","bucket":"checks_out","looked":"LookCloser checked NIH / published research.","found":"The panel gives a per-ingredient amount rather than hiding quantities inside a proprietary blend, so each one can be compared to published research.","proof":{"detail":"The panel gives a per-ingredient amount rather than hiding quantities inside a proprietary blend, so each one can be compared to published research."},"source_refs":[{"source":"nih_ods_omega-3","source_url":"https://ods.od.nih.gov/factsheets/Omega3FattyAcids-HealthProfessional/","observed_at":"2026-08-14","identity_basis":"named_ingredient","scope":"ingredient","registry_name":"NIH ODS","identifier":"omega-3 (EPA + DHA)","receipt_label":"NIH ODS — Omega-3 Fatty Acids fact sheet"},{"source":"pubmed_omega-3","source_url":"https://pubmed.ncbi.nlm.nih.gov/24252845/","observed_at":"2026-08-14","identity_basis":"named_ingredient","scope":"ingredient"}],"observed_at":"2026-08-14","content_fingerprint":"sha256:b5b95705e7cab416aab1b18eddc315d0e51968653f2d21b780d3b73a758554e2","evidence_url":"https://lookcloser.ai/e/ev-45f3fb75f7ed"},{"evidence_id":"ev-fef7b2dbf490","record_id":"lc-b5fc3a1a","gtin":null,"claim_key":"finding:fda-public-records-recall-search-no-match-found-as-of-aug-14-2026","primary_source":"openfda_search","claim":"Recall search: no match found (as of Aug 14, 2026)","bucket":"unverified","looked":"LookCloser checked FDA public records.","found":"This means only that no enforcement record matched the brand name — it does not mean the product was tested, reviewed, or cleared by FDA. New and untested products also have no recall records.","proof":{"detail":"This means only that no enforcement record matched the brand name — it does not mean the product was tested, reviewed, or cleared by FDA. New and untested products also have no recall records."},"source_refs":[{"source":"openfda_search","source_url":"https://api.fda.gov/food/enforcement.json?search=(recalling_firm:%22Fortifeye+Vitamins%22+OR+product_description:%22Fortifeye+Vitamins%22)&limit=5","observed_at":"2026-08-14","identity_basis":"search_only","scope":"product_or_brand","registry_name":"FDA enforcement","identifier":"Fortifeye Vitamins","receipt_label":"FDA enforcement search · Fortifeye Vitamins"}],"observed_at":"2026-08-14","content_fingerprint":"sha256:8a404e27d771329c7ce8cdebc414e69285b92d54d1955b48dcadaefe1c777869","evidence_url":"https://lookcloser.ai/e/ev-fef7b2dbf490"},{"evidence_id":"ev-09fe138bb238","record_id":"lc-b5fc3a1a","gtin":null,"claim_key":"finding:label-and-serving-arithmetic-multi-ingredient-formula-panel-read-serving","primary_source":"facts_panel","claim":"Multi-ingredient formula — panel read, serving weight unknown","bucket":"unverified","looked":"LookCloser checked Label and serving arithmetic.","found":"We read the full Supplement Facts panel from the listing-image panel (below), but the label doesn’t state a serving weight, so the arithmetic can’t run. A gap in the label’s information, not evidence of a problem.","proof":{"detail":"We read the full Supplement Facts panel from the listing-image panel (below), but the label doesn’t state a serving weight, so the arithmetic can’t run. A gap in the label’s information, not evidence of a problem."},"source_refs":[{"source":"facts_panel","source_url":"https://www.amazon.com/dp/B01N7G2D9K","observed_at":"2026-08-14","identity_basis":"listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B01N7G2D9K","observed_at":"2026-08-14","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-08-14","content_fingerprint":"sha256:4862968a1328474d2cb8d530b61345e51cdb74cd7e562160c6cbf20587abbf31","evidence_url":"https://lookcloser.ai/e/ev-09fe138bb238"},{"evidence_id":"ev-a03469051b81","record_id":"lc-b5fc3a1a","gtin":null,"claim_key":"finding:keepa-exact-listing-history-180-day-review-count-history-is-on-file","primary_source":"keepa_history","claim":"180-day review-count history is on file","bucket":"unverified","looked":"LookCloser checked Keepa exact-listing history.","found":"Exact-listing history records written-review counts from 124 on 2025-09-26 to 129 on 2026-06-16 (net +5). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic.","proof":{"detail":"Exact-listing history records written-review counts from 124 on 2025-09-26 to 129 on 2026-06-16 (net +5). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic."},"source_refs":[{"source":"keepa_history","source_url":"https://keepa.com/#!product/1-B01N7G2D9K","observed_at":"2026-08-14","identity_basis":"exact_listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B01N7G2D9K","observed_at":"2026-08-14","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-08-14","content_fingerprint":"sha256:425b1300eb06ece9a1b8121446193dbb68b0843d715a3396ffb2cb45e0f7726e","evidence_url":"https://lookcloser.ai/e/ev-a03469051b81"},{"evidence_id":"ev-e7c1e2b1c73d","record_id":"lc-b5fc3a1a","gtin":null,"claim_key":"finding:keepa-exact-listing-history-this-item-belongs-to-a-catalog-variation-fam","primary_source":"keepa_history","claim":"This item belongs to a catalog variation family","bucket":"unverified","looked":"LookCloser checked Keepa exact-listing history.","found":"The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant.","proof":{"detail":"The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant."},"source_refs":[{"source":"keepa_history","source_url":"https://keepa.com/#!product/1-B01N7G2D9K","observed_at":"2026-08-14","identity_basis":"exact_listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B01N7G2D9K","observed_at":"2026-08-14","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-08-14","content_fingerprint":"sha256:fcf971ee29787f689dfb8bba97994a10d218e6eefdc4160db63ee69110249008","evidence_url":"https://lookcloser.ai/e/ev-e7c1e2b1c73d"},{"evidence_id":"ev-088e37409bac","record_id":"lc-b5fc3a1a","gtin":null,"claim_key":"finding:nih-published-research-research-context-is-available-for-the-listed-ingr","primary_source":"nih_ods_omega-3","claim":"Research context is available for the listed ingredients","bucket":"unverified","looked":"LookCloser checked NIH / published research.","found":"Published sources describe how omega-3 have been studied. This is ingredient context only; the record does not establish that this product delivers the studied dose or outcome. Sources: NIH ODS — Omega-3 Fatty Acids fact sheet, PubMed dose-response trial.","proof":{"detail":"Published sources describe how omega-3 have been studied. This is ingredient context only; the record does not establish that this product delivers the studied dose or outcome. Sources: NIH ODS — Omega-3 Fatty Acids fact sheet, PubMed dose-response trial."},"source_refs":[{"source":"nih_ods_omega-3","source_url":"https://ods.od.nih.gov/factsheets/Omega3FattyAcids-HealthProfessional/","observed_at":"2026-08-14","identity_basis":"named_ingredient","scope":"ingredient","registry_name":"NIH ODS","identifier":"omega-3 (EPA + DHA)","receipt_label":"NIH ODS — Omega-3 Fatty Acids fact sheet"},{"source":"pubmed_omega-3","source_url":"https://pubmed.ncbi.nlm.nih.gov/24252845/","observed_at":"2026-08-14","identity_basis":"named_ingredient","scope":"ingredient"}],"observed_at":"2026-08-14","content_fingerprint":"sha256:33d97efeeb074e81e0cde80263fc3249c6c7b3dccba670f3fc068396f6a3048e","evidence_url":"https://lookcloser.ai/e/ev-088e37409bac"},{"evidence_id":"ev-8a48785a928d","record_id":"lc-b5fc3a1a","gtin":null,"claim_key":"claim:clinical","primary_source":"source_listing","claim":"“Tested”","bucket":"claimed_no_support","looked":"a named, citable clinical study of this product or formula","found":"We found no named, citable study of this product or formula. The claim may rest on ingredient research rather than a trial of this product.","proof":{"kind":"clinical","status":"not-substantiated","snippet":"…Clinically Tested…"},"source_refs":[{"source":"source_listing","source_url":"https://www.amazon.com/dp/B01N7G2D9K","observed_at":"2026-08-14","identity_basis":"listing_identifier","scope":"exact_listing"},{"source":"nih_ods_omega-3","source_url":"https://ods.od.nih.gov/factsheets/Omega3FattyAcids-HealthProfessional/","observed_at":"2026-08-14","identity_basis":"named_ingredient","scope":"ingredient","registry_name":"NIH ODS","identifier":"omega-3 (EPA + DHA)","receipt_label":"NIH ODS — Omega-3 Fatty Acids fact sheet"},{"source":"pubmed_omega-3","source_url":"https://pubmed.ncbi.nlm.nih.gov/24252845/","observed_at":"2026-08-14","identity_basis":"named_ingredient","scope":"ingredient"}],"observed_at":"2026-08-14","content_fingerprint":"sha256:b0cc89d02909221cab304addcac7922912af19ee158cebf117d2332395b0f2b4","evidence_url":"https://lookcloser.ai/e/ev-8a48785a928d"},{"evidence_id":"ev-234461a6f6cd","record_id":"lc-b5fc3a1a","gtin":null,"claim_key":"claim:testing","primary_source":"source_listing","claim":"“SAFE, AND DOCTOR-RECOMMENDED: Expertly Concentrated & Purified in Norway under NSF and cGMP standards, this rTG form omega 3 supplement for men…”","bucket":"partly","looked":"the observed listing, retained brand product page, any linked COA or test report; NSF, IFOS, USP, Informed-Sport were not queried","found":"A testing body is named on the listing, but we found no lot-specific certificate of analysis.","proof":{"kind":"testing","status":"partly","snippet":"…PURE, SAFE, AND DOCTOR-RECOMMENDED: Expertly Concentrated & Purified in Norway under NSF and cGMP standards, this rTG form omega 3 supplement for men and women is third-"},"source_refs":[{"source":"source_listing","source_url":"https://www.amazon.com/dp/B01N7G2D9K","observed_at":"2026-08-14","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-08-14","content_fingerprint":"sha256:7bbefd70bfcfc15a492014531be13c0163bf301c974bc773960e4ccfe64af199","evidence_url":"https://lookcloser.ai/e/ev-234461a6f6cd"},{"evidence_id":"ev-bc34e1a56450","record_id":"lc-b5fc3a1a","gtin":null,"claim_key":"claim:manufacturing","primary_source":"source_listing","claim":"“GMP”","bucket":"partly","looked":"the facility registration or certificate behind the claim","found":"“GMP-certified” describes factory processes, not what is in the bottle. 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