Every ingredient amount is disclosed
The panel gives a per-ingredient amount rather than hiding quantities inside a proprietary blend, so each one can be compared to published research.
Full record · lc-ecde7369 · back to the summary
NATURE TARGET Berberine HCL 1200mg, Berberine Supplement with Ceylon Cinnamon, Chromium
Exact product checkedGTIN not published · checked 2026-07-21
Free to read, download and share — no signup, no paywall, no ads.
How to read this report
What this is. We compare what a listing claims against what public records show — label arithmetic, barcode registries, NIH’s label catalog, FDA enforcement data, certification registries, and published research. Every statement below traces to one of those.
What the states mean. Confirmed = an outside source agrees. Contradicted = an outside source disagrees. Caution = something needs explaining. No data = we looked and found nothing — a gap, not a strike.
What it is not. A clean record is not an endorsement and never proof a product works. A thin record is not an accusation. We publish evidence and gaps; the conclusion is yours. Nothing here is medical advice.
Something wrong? Every figure is meant to be checkable — sources are named and linked. Send a correction and we’ll fix the record.
Panel, decoded
The 1.2 g berberine hcl claim matches the panel
MARKETING1.2 g — listing title
PANELBerberine HCl 1.2 g — same amountBerberine HCl 1.2 g + Ceylon Cinnamon 100 mg
matches panelWe did the comparison: the listing claims 1.2 g of berberine hcl, and the listing-image panel shows 1.2 g berberine hcl serving size: 2 capsules. Those amounts agree. This is internal consistency, not independent lab testing.
| Panel row | Amount | %DV | What to notice |
|---|---|---|---|
| Chromium (as Chromium Picolinate) | 100 mcg | — | |
| Berberine HCl | 1200 mg | — | |
| Ceylon Cinnamon | 100 mg | — |
FDA rules (21 CFR 101.36) require the amount of each dietary ingredient per serving unless hidden in a listed “proprietary blend” (legal, but a transparency yellow flag). A label stating no amount at all is non-compliant — a checkable red flag. This panel states amounts; any remaining comparison concerns the front-label framing.
vision:google/gemini-2.5-flash Amounts are shown as listed panel data, not independently lab-tested contents.
Every check we ran
Confirmed evidence
What checked out3
These checks found support in the public record. They confirm specific facts, not the product as a whole.
Confirmed
Exact trademark owner identified
USPTO lists Lan, Zhiyuan (INDIVIDUAL; LIMITED LIABILITY COMPANY) in CHINA; MASSACHUSETTS, USA for the exact brand wordmark. This identifies the USPTO mark owner or applicant; it does not by itself prove who manufactures or sells this product.
The review count moved gradually, not in one burst
Written reviews rose from 57 to 293 between August 27, 2025 and August 27, 2026. The largest rise inside any single 30-day window was about 38, so the count moved in steps rather than in one burst.
Documented concerns
What needs caution0
These are documented contradictions or claims that need more evidence. They are separate from missing data.
No contradictions or product-specific cautions were found at this check depth.
Unresolved public record
What is still missing5
We looked for these signals but could not settle them from public sources. A gap is not a strike.
“Lab tested” claimed, but no lab or report named
The observed listing claims third-party testing without naming a lab or certifier. No product-bound report is saved, so the claim cannot be verified as stated. NSF, IFOS, USP, and Informed-Sport were not checked in this record.
Multi-ingredient formula — panel read, serving weight unknown
We read the full Supplement Facts panel from the listing-image panel (below), but the label doesn’t state a serving weight, so the arithmetic can’t run. A gap in the label’s information, not evidence of a problem.
No recall found — which is not the same as being tested
This means only that no enforcement record matched the brand name — it does not mean the product was tested, reviewed, or cleared by FDA. New and untested products also have no recall records.
This item belongs to a catalog variation family
The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant.
180-day review-count history is on file
Exact-listing history records written-review counts from 56 on 2025-08-13 to 293 on 2026-08-27 (net +237). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic.
What to ask and check
What would settle the open questions
Why is this shown?
Everything we couldn’t verify is something a person can still ask about. Rather than leave gaps sitting as dead ends, we turn each one into a specific question — the exact document, citation, or number that would settle it — plus the things you can confirm yourself with the bottle in your hand.
Ask the brand or seller
1
Answered by the panel: the 1.2 g listing number equals Chromium (as Chromium Picolinate) 0.1 mg + Berberine HCl 1.2 g. What lot-specific document confirms those listed amounts?
The panel resolves what the headline number includes. The remaining question is whether the product in hand matches those listed amounts; ask for a lot-specific certificate of analysis.
2
Can you send the certificate of analysis (COA) for the lot number on my bottle?
A real COA names the testing laboratory, the test date, the lot it covers, and what was measured. “Third-party tested” with no document behind it is a marketing sentence.
3
What is the product’s UPC or GTIN?
The barcode is how a product gets matched to outside records — certification registries, label databases, recall data. Without it, almost nothing can be cross-checked.
4
Is this label filed with NIH’s Dietary Supplement Label Database (DSLD)?
Filing is voluntary, so absence proves nothing — but a filed label puts the full ingredient table on public record where anyone can read it.
Most brands and sellers publish a contact route. A clear answer adds evidence to the record; no answer leaves the question open.
Check for yourself — no one’s permission needed
1
Compare the panel on the bottle in your hand to the one shown in this record.
Ours was read from listing photos and can contain reading errors. The physical label is the source of truth — if they disagree, tell us and we’ll correct the record.
2
Check the lot number and expiry on the bottle against any COA you’re given.
A certificate that doesn’t name your lot doesn’t describe what you’re holding.
These are the open questions on this specific record — not a warning about the product, and not a suggestion to buy or avoid it. Getting them answered is how you decide for yourself.
What the listing promises — claim by claim
Why is this shown?
A listing’s promises are the reason people buy. Each one gets its own row: what was promised, what evidence would settle it, and what we could actually find. We never call a claim false — only whether proof proportionate to it exists on the public record.
| Claim | Status | What we found |
|---|---|---|
| Quality-testing claim “…ROOTED IN HEALTH - NATURE TARGET Berberine HCl capsules is manufactured in GMP certified facility & third-party tested to verify its purity & potency.…” | Claimed, not verifiable We looked for: the observed listing, saved brand product page, any linked COA or test report; NSF, IFOS, USP, Informed-Sport were not queried | No named laboratory or lot-specific certificate was found for this exact product. No exact brand product page was available for a document check. NSF, IFOS, USP, and Informed-Sport were not checked in this record. This is a public-evidence limit, not a finding that testing did not occur. |
| Manufacturing claim “…ROOTED IN HEALTH - NATURE TARGET Berberine HCl capsules is manufactured in GMP certified facility & third-party tested to verify its purity & potency.…” | Partly supported We looked for: the facility registration or certificate behind the claim | “GMP-certified” describes factory processes, not what is in the bottle. The claim does not name a certifier or public register that a shopper can check. |
| Benefit claim “NATURE TARGET Berberine HCL 1200mg, Berberine Supplement with Ceylon Cinnamon, Chromium - Supports Immune, Gastrointestinal & Digestive Health, Non-GMO, 120 Capsules…” | Not checked yet We looked for: whether the ingredient doses on the label match the doses used in published research | Ingredient-level evidence for this formula isn’t in our knowledge base yet. Recorded as not checked yet — not as a negative. |
“No evidence located” does not mean a claim is false — it means the seller has not put evidence proportionate to the claim on the public record, and we could not find any. Absence of proof is not proof of absence.
Verifiability profile — 2 of 6 public signals
✓ Supplement Facts visible in photos✓ Brand's own store found· Per-serving dose established — not published· UPC / GTIN published — not published· Found in NIH's label catalog (DSLD) — not published· Third-party lab named or registry-certified — not published
What this listing gives the public to check. Publishing these signals doesn't prove quality — but withholding them means claims can only be taken on faith.
Identity
| LookCloser record ID | lc-ecde7369 (internal — no barcode published, which limits cross-checking) |
| Brand | NATURE TARGET |
| Source listing identifier | B0DD6B85NL |
| Retailer listing title | NATURE TARGET Berberine HCL 1200mg, Berberine Supplement with Ceylon C… show full titleNATURE TARGET Berberine HCL 1200mg, Berberine Supplement with Ceylon Cinnamon, Chromium - Supports Immune, Gastrointestinal & Digestive Health, Non-GMO, 120 Capsules |
| USPTO brand owner | Lan, Zhiyuan · INDIVIDUAL; LIMITED LIABILITY COMPANY · CHINA; MASSACHUSETTS, USA |
| Owner filed address | CHINA) DBA supplement dietary; 6 Chesterbrook Ln, Pittsford, NEW YORK 14534, UNITED STATES |
From the label (photo-read)
| Serving size | Serving Size: 2 Capsules |
| Servings per container | 60 |
| Pack statement | 120 VEGGIE CAPSULES |
| Badges printed on pack | GOOD MANUFACTURING PRACTICE CERTIFIED, GMP, SUGAR FREE, Berberine, Chromium, MANUFACTURING PRACTICE CERTIFIED, GMO FREE, GOOD MANUFACTURING PRACTICE, GMP CERTIFIED, 100% GLUTEN FREE, PREMIUM QUALITY |
Supplement Facts panel (photo-read):
| Ingredient | Amount per serving | Reading confidence |
|---|---|---|
| Chromium (as Chromium Picolinate) | 100 mcg | High clearly legible in the photo |
| Berberine HCl | 1200 mg | High clearly legible in the photo |
| Ceylon Cinnamon | 100 mg | High clearly legible in the photo |
Claims printed on the packaging:
“ULTRA STRENGTH” · “1200 MG PER SERVING” · “MAXIMUM ABSORPTION” · “Supports Gastrointestinal Function*” · “Increase Antioxidant Activity*” · “Boosts Immune System*” · “98% High Purity” · “1200MG High Content”
Read by a vision model from 7 listing photos — verbatim extraction; OCR errors possible. Spot a mistake? It will be corrected on review.
Where it sells
We found a brand storefront, but we could not match any price on it to this exact product when we checked.
Official brand domain: naturetarget.com. This storefront does not expose a complete public catalog count.
Reference links for identification only — LookCloser has no affiliate relationships and earns nothing from any link on this page.
Ingredient science
No knowledge-base entry yet for this formula's active ingredients — entries are added as the KB grows. Absence of a science card is a coverage gap, not a judgment.
Record lc-ecde7369 · built September 03, 2026 · lookcloser.ai · corrections@lookcloser.ai