LookCloser.aipublic supplement evidence
Exact product checked · GTIN 00197644121335Formulation Factory · checked Jul 22, 2026 · on sale since Nov 8, 2023🇺🇸 USPTO wordmark owner · Armour, Kyle · USAPackage says distributed by: FORMULATION FACTORY LLC
Quick read · Formulation Factory

Formulation Factory Self Obsessed

Checked against public sources between July 22 and August 31, 2026 · LookCloser does not sell or recommend supplements.

120capsules · 60 servings

Does the marketing hold up?

Package and trademark records name different responsible entities. The package says distributed by: FORMULATION FACTORY LLC. USPTO names Armour, Kyle as the exact wordmark owner. That can be a normal distributor, manufacturer, or licensing relationship; the saved records…

Is the dose real?Panel read — dose not verified10 ingredients listed; no advertised amount we could confirm against them
What a serving costs$1.17per serving, at the checked price
Is it tested?Claimed — no lab or certificate found
Who’s behind it?🇺🇸Armour, Kyleindividual · USA
Is it the real thing?Barcode matches outside records
Trouble on record?Recall check not run yeta gap in our records, not a finding about the product

“Couldn’t verify” means we looked and found no public proof — not a mark against the product. Most supplement claims cannot be independently verified by anyone, so grey is the normal state of this industry.

2◖ partly confirmed2? couldn’t verifyno contradictions · no recalls
The label itself

What the Supplement Facts panel says

Serving size 2 Capsules · 60 servings per container

Zinc (as Zinc Citrate)10mg 91%
Shilajit (Asphaltum) (plant) 10:1 Extract300 mg †
Tongkat Ali (Eurycoma longifolia) (root) 100:1 Extract200 mg †
Fadogia Agrestis (Vangueria agrestis) (stem) 10:1 Extract200 mg †
Black Maca (Lepidium meyenii Walp) (root) 10:1 Extract200 mg †
Ashwagandha (Withania somnifera) (root) 10:1 Extract100 mg †
Fenugreek (Trigonella foenum-graecum) (seed) 10:1 Extract100 mg †
Horny Goat Weed (Epimedium saggittatum) (leaf and stem) 10:1 Extract100 mg †
Tribulus Terrestris (45% Saponins) (fruit)100 mg †
Boron (as Boron Glycinate)1mg †

Printed on the package: LAB TESTED GUARANTEED · NON GMO · GMP · FORMULATION FACTORY · Made in USA · GMP-certified U.S. facility · GMP Certified · Certified production facility

We read 10 lines from the package photograph. It is our transcript of the label, not the manufacturer’s panel, and it may be incomplete.

Marketing claims, checked

The checks, one by one

The public sources did not settle the marketing promises on this label.

Partly confirmed2

“COMPLIANT CGMP COMPLIANT”

“GMP-certified” describes factory processes, not what is in the bottle. The claim does not name a certifier or public register that a shopper can check.

Evidence →
“PERFORMANCE & RECOVERY: Testosterone supplement for men and testosterone supplements for men with Zinc, Boron, and Black Maca support energy…”

Published research exists for ingredients in this formula. Whether this product’s doses match those studies could not be confirmed.

Evidence →

Ingredient research can support context, but it is not a trial of this exact product.

?Couldn’t verify independently2

“TESTED”

No named laboratory or lot-specific certificate was found for this exact product. The exact brand page repeats a testing claim but names no issuer. NSF, IFOS, USP, and Informed-Sport were not checked in this record. This is a public-evidence limit, not a finding that testing did not occur.

Evidence →
“in”

“Made in USA” can describe only final bottling. Ingredient-sourcing records were not located for this product.

Evidence →

We looked and found no public proof. That does not count against the product.

Marketing language, not scored

Feel your best, every day

Quick read · 3 useful findings

What is worth knowing.

Headlines first. Open evidence only when you want the source trail.

Needs explanationAny trouble in public records?

Category context: sexual-enhancement products carry documented FDA risk

This is category history, not proof about this product, but it changes how much unsupported claims deserve to be trusted.

Evidence and sources

FDA's health-fraud program documents sexual-enhancement products as the most common supplement category found to contain undeclared prescription-drug ingredients. This is a category-level documented fact from FDA's public database — not a test result for this specific product. …

Locked evidence record →Open the full source-linked finding
CheckedWho is behind it?

The barcode identity checks out · 197644121335.

The barcode matches, so we are checking the right product rather than a look-alike.

Evidence and sources

The brand's store lists this exact barcode as “Self Obsessed” (variant: 1 Pack) — identity confirmed across retailer listings.

Locked evidence record →Open the full source-linked finding
CheckedCan you trust the review pattern?

We can see -639 of this product’s 76 reviews — the count fell between July 28, 2025 and August 24, 2026. That is too small a slice to say anything about the wider pattern.

A count that moves steadily is ordinary. A sudden burst is what deserves a closer look.

Evidence and sources

Written reviews fell from 715 to 76 between July 28, 2025 and August 24, 2026. The largest rise inside any single 30-day window was about 91, so the count moved in steps rather than in one burst.

Locked evidence record →Open the full source-linked finding
What remains open 2
  • We have not found a public label filing for this exact product.
  • Barcode checksum is valid; no independent product record was found.

These are evidence gaps, not strikes against the product.

Who owns the brand wordmark?
🇺🇸
Armour, KyleIndividual · exact supplement-class mark for FORMULATION FACTORY
Registration7479115
Registered2024-08-20
AssignmentsNo transfers recorded
Show the exact filed address in the full report
Urb Rotonda, 125 Calle Puerta De Alcala, Guaynabo, PUERTO RICO 009694023, UNITED STATES

USPTO identifies the public owner or applicant behind this brand wordmark. This does not by itself identify the product manufacturer or prove where the product was made. Open USPTO source ↗

Research behind the findings

Dose and research context

We could not match an amount on this product to a studied range for the same ingredient, so these links are ingredient background rather than a measurement of this product.

Where it sells

Price check for this exact product

Amazon

Exact UPC/GTIN match
$69.99

$1.17 per labeled serving

matching UPC/GTIN · checked Aug 29, 2026

View on Amazon ↗

Brand website

Exact UPC/GTIN match
$127.00

4.8/5 · 1,151 ratings

$2.12 per labeled serving

matching UPC/GTIN · checked Jul 22, 2026

View on Brand website ↗

iHerb

Not confirmed
No exact listing saved

We only show a price when the seller publishes the same barcode as the bottle. We haven’t found that match here.

Search iHerb ↗

Target

Not confirmed
No exact listing saved

We only show a price when the seller publishes the same barcode as the bottle. We haven’t found that match here.

Search Target ↗

Walmart

Not confirmed
No exact listing saved

We only show a price when the seller publishes the same barcode as the bottle. We haven’t found that match here.

Search Walmart ↗

Same UPC/GTIN observed across 2 sellers. Amazon was lowest at $69.99; Brand website was highest at $127.00 — a $57.01 range at check time.

Reference prices only · no affiliate links · every compared seller must publish the matching UPC/GTIN.

Want to inspect the evidence?

The full report shows every source, the exact unresolved question, and the documentation that would settle it.

Read / share full evidence →

Record built September 03, 2026. Sources: source listing observed at check time · USPTO Trademark Search · Keepa exact-listing history · NIH / published research · certification and regulator records where available. LookCloser publishes evidence and gaps; it does not advise for or against any supplement. Evidence-based corrections welcome.