Found on the brand's own store
The brand's store lists this exact barcode as “Collagen Peptides” (variant: 20 Servings) — identity confirmed across retailer listings.
Full record · 631656712766 · back to the summary

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What this is. We compare what a listing claims against what public records show — label arithmetic, barcode registries, NIH’s label catalog, FDA enforcement data, certification registries, and published research. Every statement below traces to one of those.
What the states mean. Confirmed = an outside source agrees. Contradicted = an outside source disagrees. Caution = something needs explaining. No data = we looked and found nothing — a gap, not a strike.
What it is not. A clean record is not an endorsement and never proof a product works. A thin record is not an accusation. We publish evidence and gaps; the conclusion is yours. Nothing here is medical advice.
Something wrong? Every figure is meant to be checkable — sources are named and linked. Send a correction and we’ll fix the record.
The listing-image panel publishes an amount for each of its 17 listed rows. That supports ingredient-by-ingredient review; it does not verify the contents.
| Panel row | Amount | %DV | What to notice |
|---|---|---|---|
| Calories | 70 | — | |
| Total Fat | 0 g | — | |
| Saturated Fat | 0 g | — | |
| Trans Fat | 0 g | — | |
| Cholesterol | 0 mg | — | |
| Sodium | 45 mg | — | |
| Total Carbohydrate | 0 g | — | |
| Total Sugars | 0 g | — | |
| Includes 0 g Added Sugars | 0 g | — | |
| Protein | 18 g | — | |
| Vitamin D | 0 mcg | — | |
| Calcium | 50 mg | — | |
| Iron | 0 mg | — | |
| Potassium | 0 mg | — | |
| Vitamin C | 250 mg | — | |
| Biotin | 300 mcg | — | |
| Zinc | 11 mg | — |
FDA rules (21 CFR 101.36) require the amount of each dietary ingredient per serving unless hidden in a listed “proprietary blend” (legal, but a transparency yellow flag). A label stating no amount at all is non-compliant — a checkable red flag. This panel states amounts; the open question is whether those listed amounts are independently verified and how they compare with relevant research.
vision:claude-cli:subscription Amounts are shown as listed panel data, not independently lab-tested contents.
Every check we ran
Confirmed evidence
These checks found support in the public record. They confirm specific facts, not the product as a whole.
The brand's store lists this exact barcode as “Collagen Peptides” (variant: 20 Servings) — identity confirmed across retailer listings.
The panel gives a per-ingredient amount rather than hiding quantities inside a proprietary blend, so each one can be compared to published research.
USPTO lists Northern Innovations Holding Corp. (CORPORATION) in CANADA for the exact brand wordmark. This identifies the USPTO mark owner or applicant; it does not by itself prove who manufactures or sells this product.
Open Food Facts resolves 631656712766 to "Collagen Peptides" (purely inspired) — consistent with this listing.
Documented concerns
These are documented contradictions or claims that need more evidence. They are separate from missing data.
No contradictions or product-specific cautions were found at this check depth.
Unresolved public record
We looked for these signals but could not settle them from public sources. A gap is not a strike.
Technical check only: the panel’s 10 actives sum to 311 mg, which fits inside the ≈20,000 mg serving. This means the numbers are physically possible — it does not mean the formula was validated or the contents confirmed.
20 servings × 20 g = 400 g, matching the printed net weight 410 g (NET WT. 14.46 OZ. (410 G)). This checks agreement within the photo read; it is not an independent contents test.
Published sources describe how zinc have been studied. This is ingredient context only; the record does not establish that this product delivers the studied dose or outcome. Sources: NIH ODS — Zinc fact sheet, PubMed search: zinc supplementation trial.
We have not found a public label filing for this exact product. That is a gap in our records, not evidence that no filing exists.
This means only that no enforcement record matched the brand name — it does not mean the product was tested, reviewed, or cleared by FDA. New and untested products also have no recall records.
The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant.
Exact-listing history records written-review counts from 1,440 on 2025-07-24 to 1,600 on 2026-07-20 (net +160). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic.
What to ask and check
Ask the brand or seller
Is this label filed with NIH’s Dietary Supplement Label Database (DSLD)?
Filing is voluntary, so absence proves nothing — but a filed label puts the full ingredient table on public record where anyone can read it.
Most brands and sellers publish a contact route. A clear answer adds evidence to the record; no answer leaves the question open.
Check for yourself — no one’s permission needed
Compare the panel on the bottle in your hand to the one shown in this record.
Ours was read from listing photos and can contain reading errors. The physical label is the source of truth — if they disagree, tell us and we’ll correct the record.
Scan the barcode on the package and confirm it reads 631656712766.
A mismatch between the barcode on the box and the one on the listing is worth pausing over — it can indicate a different variant, a repack, or a counterfeit.
Check the lot number and expiry on the bottle against any COA you’re given.
A certificate that doesn’t name your lot doesn’t describe what you’re holding.
These are the open questions on this specific record — not a warning about the product, and not a suggestion to buy or avoid it. Getting them answered is how you decide for yourself.
What the listing promises — claim by claim
| Claim | Status | What we found |
|---|---|---|
| Benefit claim “…Support Your Daily Glow: Purely Inspired Collagen Peptides delivers 20g of collagen, 18g of protein, and 0g of sugar in an easy-to-mix, unflavored formula—plus 300mcg of” | Partly supported We looked for: whether the ingredient doses on the label match the doses used in published research | Published research exists for ingredients in this formula. Whether this product’s doses match those studies could not be confirmed. |
“No evidence located” does not mean a claim is false — it means the seller has not put evidence proportionate to the claim on the public record, and we could not find any. Absence of proof is not proof of absence.
This label vs. the doses studied
| Ingredient | Where this label sits | Reading |
|---|---|---|
| Zinc | shaded = doses used in studies (8 mg–40 mg) · bar = this label | 11 mg — within the studied range |
Matching a studied dose does not mean the product works, and missing it does not mean it fails — it shows whether the label and the research are talking about the same amounts. Not a recommendation to take any amount.
Documented cautions
Statements from published sources about these ingredients — not advice about this product, and not a complete safety review. Anyone taking medication should talk to a pharmacist or clinician.
Verifiability profile — 3 of 6 public signals
What this listing gives the public to check. Publishing these signals doesn't prove quality — but withholding them means claims can only be taken on faith.
Identity
| UPC (barcode) — also our record ID | 631656712766 — via source listing UPC |
| Brand | Purely Inspired |
| Source listing identifier | B07CJPNGT3 |
| Retailer listing title | Purely Inspired Collagen Powder for Women & Men, Unflavored (20 Servin… show full titlePurely Inspired Collagen Powder for Women & Men, Unflavored (20 Servings) |
| USPTO brand owner | Northern Innovations Holding Corp. · CORPORATION · CANADA |
| Owner filed address | 381 North Service Road West, Oakville, Ontario, L6M0H4, CANADA |
From the label (photo-read)
| Serving size | 1 Scoop (20 g) |
| Servings per container | 20 |
| Net weight | NET WT. 14.46 OZ. (410 G) |
| Badges printed on pack | Grass Fed, Pasture Raised, RAISED WITHOUT HORMONES/NO RBGH |
Supplement Facts panel (photo-read):
| Ingredient | Amount per serving | Reading confidence |
|---|---|---|
| Calories | 70 | High clearly legible in the photo |
| Total Fat | 0 g | High clearly legible in the photo |
| Saturated Fat | 0 g | High clearly legible in the photo |
| Trans Fat | 0 g | High clearly legible in the photo |
| Cholesterol | 0 mg | High clearly legible in the photo |
| Sodium | 45 mg | High clearly legible in the photo |
| Total Carbohydrate | 0 g | High clearly legible in the photo |
| Total Sugars | 0 g | High clearly legible in the photo |
| Includes 0 g Added Sugars | 0 g | High clearly legible in the photo |
| Protein | 18 g | High clearly legible in the photo |
| Vitamin D | 0 mcg | High clearly legible in the photo |
| Calcium | 50 mg | High clearly legible in the photo |
| Iron | 0 mg | High clearly legible in the photo |
| Potassium | 0 mg | High clearly legible in the photo |
| Vitamin C | 250 mg | High clearly legible in the photo |
| Biotin | 300 mcg | High clearly legible in the photo |
| Zinc | 11 mg | High clearly legible in the photo |
Claims printed on the packaging:
“GRASS FED & PASTURE RAISED” · “HAIR, SKIN & NAIL SUPPORT” · “20G COLLAGEN” · “IMMUNE SUPPORT” · “Unflavored” · “20 Servings” · “Essential Building Block for Joint, Skin, Hair, and Nail Support” · “20g Collagen to support joint health”
Read by a vision model from 8 listing photos — verbatim extraction; OCR errors possible. Spot a mistake? It will be corrected on review.
Where it sells
| Seller | Price |
|---|---|
| Retailer listing ↗ | $17.97 checked Aug 02, 2026 — varies by variant/session; price history pending |
| Brand store (purelyinspired.com) ↗ | $19.99 variant: 20 Servings — matching UPC/GTIN |
Brand store purelyinspired.com: 7 supplement products — a single-category catalog.
Reference links for identification only — LookCloser has no affiliate relationships and earns nothing from any link on this page.
Ingredient science — NIH references
Vitamin D — NIH ODS · MedlinePlus · PubMed (26,500) · UL 100 mcg (adults; 100 mcg = 4,000 IU)
Calcium — NIH ODS · MedlinePlus · PubMed (48,938) · UL 2500 mg (adults 19-50 (2,000 mg for 51+))
Iron — NIH ODS · MedlinePlus · PubMed (28,479) · UL 45 mg (adults, from all sources)
Potassium — NIH ODS · MedlinePlus · PubMed (16,128) · no UL; supplements capped at 99 mg OTC
Vitamin C — NIH ODS · MedlinePlus · PubMed (11,019) · UL 2000 mg (total intake, adults)
Biotin — NIH ODS · MedlinePlus · PubMed (1,606) · no UL; high doses interfere with lab tests
Zinc — NIH ODS · MedlinePlus · PubMed (19,708) · UL 40 mg (adults, from all sources)
Reference data from the NIH Office of Dietary Supplements, IOM Dietary Reference Intakes, and PubMed. A Tolerable Upper Intake Level is a documented reference figure, not a safety verdict — both the listed amount and the reference are shown for your own judgment. LookCloser gives no medical advice.
Related research & consistency
zinc — NIH ODS — Zinc fact sheet · PubMed search: zinc supplementation trial · ClinicalTrials.gov — 1,598 registered studies
ℹ Use pattern in research: daily oral use; sustained high intakes can interfere with copper absorption — a documented interaction, not advice.
These notes state where label numbers and marketing framing sit relative to published research — documentation for your own judgment, not medical advice. LookCloser does not advise for or against taking any supplement.
Record 631656712766 · built August 02, 2026 · lookcloser.ai · corrections@lookcloser.ai