LookCloser.aipublic supplement evidence
Exact product checked · GTIN 00857141004967Viactiv · checked Jul 22, 2026 · on sale since Dec 4, 2012🇺🇸 USPTO wordmark owner · MEAD JOHNSON & COMPANY · DELAWARE, USA
Quick read · Viactiv

Viactiv Calcium + Vitamin D Supplement Soft Chews for Women &…

Checked against public sources between July 22 and July 24, 2026 · LookCloser does not sell or recommend supplements.

60servings per container

Does the marketing hold up?

Every ingredient shows its amount · 8 ingredients listed. Every ingredient shows its real amount — nothing is hidden in a proprietary blend.

Is the dose real?Listing and panel agreeboth say 650 mg of Calcium
What a serving costsNo price found for this exact barcode
Is it tested?No testing claim made
Who’s behind it?🇺🇸MEAD JOHNSON & COMPANYcorporation · DELAWARE, USA
Is it the real thing?Barcode matches outside records
Trouble on record?No recalls found
The label itself

What the Supplement Facts panel says

Serving size 1 Chew

Calories15
Total Carbohydrate2 g
Total Sugars2 g
Includes 2 g Added Sugars4 %*
Vitamin D 12.5 mcg (500 IU)63 %
Vitamin K40 mcg
Calcium650 mg
Sodium10 mg

Printed on the package: WINNER · WOMEN'S CHOICE AWARD · VITAMIN D · VITAMIN K · Gluten Free · No FD&C Dyes · Peanut/Tree Nut/ Sesame Free

We read 8 lines from the package photograph. It is our transcript of the label, not the manufacturer’s panel, and it may be incomplete.

Quick read · 2 useful findings

What is worth knowing.

Headlines first. Open evidence only when you want the source trail.

CheckedIs the label honest?

Every ingredient shows its amount · 8 ingredients listed.

Every ingredient shows its real amount — nothing is hidden in a proprietary blend.

Evidence and sources

The panel gives a per-ingredient amount rather than hiding quantities inside a proprietary blend, so each one can be compared to published research.

Locked evidence record →Open the full source-linked finding
CheckedWho is behind it?

The barcode identity checks out · 857141004967.

The barcode matches, so we are checking the right product rather than a look-alike.

Evidence and sources

Open Food Facts resolves 857141004967 to "viactiv caramel" () — consistent with this listing.

Locked evidence record →Open the full source-linked finding
What remains open 2
  • No FDA recall matched this brand in the current search.
  • We have not found a public label filing for this exact product.

These are evidence gaps, not strikes against the product.

Who owns the brand wordmark?
🇺🇸
MEAD JOHNSON & COMPANYCorporation · exact supplement-class mark for VIACTIV
Registration2248302
Registered1999-05-25
AssignmentsYes

Filed address
2400 West Lloyd Expressway, Evansville, INDIANA 477210001, UNITED STATES

USPTO identifies the public owner or applicant behind this brand wordmark. This does not by itself identify the product manufacturer or prove where the product was made. Open USPTO source ↗

Where it sells

Price check for this exact product

Amazon

Exact UPC/GTIN match
$10.31

matching UPC/GTIN · checked Sep 2, 2026

View on Amazon ↗

iHerb

Exact UPC/GTIN match
$10.31

4.8/5 · 217 ratings

matching UPC/GTIN · checked Jul 24, 2026

View on iHerb ↗

Target

Not confirmed
No exact listing saved

We only show a price when the seller publishes the same barcode as the bottle. We haven’t found that match here.

Search Target ↗

Walmart

Not confirmed
No exact listing saved

We only show a price when the seller publishes the same barcode as the bottle. We haven’t found that match here.

Search Walmart ↗

Same UPC/GTIN observed across 2 sellers at the same price at check time.

Reference prices only · no affiliate links · every compared seller must publish the matching UPC/GTIN.

Want the complete evidence trail?

The summary stops at product-specific facts. The full report preserves every source, calculation, limitation, and unresolved check for review or sharing.

Read / share full evidence →

Record built September 03, 2026. Sources: source listing observed at check time · USPTO Trademark Search · Keepa exact-listing history · NIH / published research · certification and regulator records where available. LookCloser publishes evidence and gaps; it does not advise for or against any supplement. Evidence-based corrections welcome.