LookCloser.aipublic supplement evidence
Exact product checked · barcode not publishedNEW NORDIC · checked Aug 5, 2026 · on sale since Dec 2, 2013USPTO returned 3 exact supplement-class owner records · inspect the identity trailPackage says manufactured by: New Nordic Healthbrands AB · 211 43 Malmoe, Sweden
Quick read · NEW NORDIC

NEW NORDIC Hair Volume Daily Biotin Support Supplement

Checked against public sources on August 5, 2026 · LookCloser does not sell or recommend supplements.

90tablets
90servings per container

Does the marketing hold up?

Registered owner records: New Nordic Healthbrands AB · New Nordic Healthbrands AB (public limited company (plc); SWEDEN). The public ownership record is ambiguous. We show the exact candidates instead of choosing one by name similarity.

Is the dose real?Panel read — dose not verified8 ingredients listed; no advertised amount we could confirm against them
What a serving costsNo price found for this exact barcode
Is it tested?No testing claim made
Who’s behind it?USPTO lists 3 owner recordssame brand name, more than one registrant — we don’t choose between them
Is it the real thing?No barcode publishedso it can’t be matched against certification, recall or other retailer records
Trouble on record?No recalls found

“Couldn’t verify” means we looked and found no public proof — not a mark against the product. Most supplement claims cannot be independently verified by anyone, so grey is the normal state of this industry.

1◖ partly confirmedno contradictions · no recalls
The label itself

What the Supplement Facts panel says

Serving size Serving Size: 1 tablet · 90 servings per container

Biotin3000 mcg
Pantothenic acid (as D-Calcium Pantothenate)20 mg
Zinc (as Zinc Oxide)15 mg
Copper (as Copper Sulfate)2 mg
Apple extract 5:1 (Malus domestica L.) (Fruit) with natural occuring content of procyanidin-B2300 mg
Millet extract 5:1 (Panicum miliaceum L.) (Seed)250 mg
Horsetail extract (Equisetum arvense L.) (Aerial parts)200 mg
L-methionine50 mg

Printed on the package: with botanicals

We read 8 lines from the package photograph. It is our transcript of the label, not the manufacturer’s panel, and it may be incomplete.

Marketing claims, checked

The checks, one by one

The public sources did not settle the marketing promises on this label.

Partly confirmed1

“NEW NORDIC Hair Volume Daily Biotin Support”

Published research exists for ingredients in this formula. Whether this product’s doses match those studies could not be confirmed.

Evidence →

Ingredient research can support context, but it is not a trial of this exact product.

Quick read · 3 useful findings

What is worth knowing.

Headlines first. Open evidence only when you want the source trail.

Public contextWho is behind it?

Registered owner records: New Nordic Healthbrands AB · New Nordic Healthbrands AB (public limited company (plc); SWEDEN)

The public ownership record is ambiguous. We show the exact candidates instead of choosing one by name similarity.

Evidence and sources

USPTO returned multiple live supplement-class records for the exact brand wordmark: New Nordic Healthbrands AB, New Nordic Healthbrands AB (public limited company (plc); SWEDEN). These records answer who owns registrations for the brand; the separate product-to-owner or…

Locked evidence record →Open the full source-linked finding
CheckedIs the label honest?

Every ingredient shows its amount · 8 ingredients listed.

Every ingredient shows its real amount — nothing is hidden in a proprietary blend.

Evidence and sources

The panel gives a per-ingredient amount rather than hiding quantities inside a proprietary blend, so each one can be compared to published research.

Locked evidence record →Open the full source-linked finding
CheckedWho is behind it?

Registered in NIH's supplement label database (DSLD)

A government label filing makes the listed formula easier to inspect and compare over time.

Evidence and sources

Label #211701 “Hair Volume” (New Nordic), entered 2019-12-22, with the full Supplement Facts on file. NIH marks this label as off-market (superseded or discontinued version). Company on file: Distributor — New Nordic Healthbrands AB, Malmoe, Sweden.

Locked evidence record →Open the full source-linked finding
What remains open 1
  • No FDA recall matched this brand in the current search.

These are evidence gaps, not strikes against the product.

Who owns the brand wordmark?

The brand has 3 exact supplement-class records

These are the USPTO records behind the brand name. We show them all rather than choosing one by similarity.

🌍New Nordic Healthbrands AB

SWEDEN · Registration 7699754

Hyllie boulevard 34, SE-215 32 Malmö, SWEDEN

Goods covered by this record

IC 005: Dietary supplements and dietetic preparations adapted for medical purposes; probiotic supplements; dietary supplements in powder form; powdered nutritional supplement drink mix; dietary fiber for treating constipation; dietary fiber to aid digestion; nutraceuticals for use as a dietary supplement; vitamins and vitamin preparations; vitamin and mineral preparations for medical use; vitamin tablets; vitamin supplements; effervescent vitamin tablets; gummy vitamins; health food supplements mainly made from vitamins or minerals; sanitary preparations for medical use and sanitary articles, namely sanitary pads and sanitary napkins, medicated and sanitising soaps and detergents for medical purposes; medicated shampoos; pharmaceuticals preparations for the treatment of gastro-intestinal conditions, hormonal and chemical imbalances, and sleep disorders and natural remedy preparations for the treatment of gastro-intestinal conditions, hormonal and chemical imbalances, and sleep disorders; pharmaceutical preparations for the treatment of disorders of the metabolic system; pharmaceutical preparations for regulating the immune system; probiotic preparations for medical use to help maintain a natural balance of flora in the digestive system; pharmaceutical preparations for treating digestive system disorders; medical preparations for slimming purposes; pharmaceutical preparations for hair care; hair growth stimulants; medicated hair lotions; medicated hair care preparations; collagen for medical purposes; dietary supplements for urinary health.; IC 003: Non-medicated cosmetics and non-medicated toiletry preparations; cosmetics containing hyaluronic acid; skin cleanser preparations for body and beauty creams for body; collagen preparations for cosmetic application; body and facial creams; serums for cosmetic purposes; anti-aging serum for cosmetic use; non-medicated skin care preparations, Non-medicated eyecare cosmetic preparations namely, serums, moisturizers, cleansers, creams and sprays and non-medicated nail care preparations; lotions for cosmetic purposes; exfoliant creams; cosmetic nourishing creams; oils for cosmetic purposes; cosmetic and skin moisturizing masks; beauty masks for cleaning the face; skin care cleansing balm; eye cream; anti-wrinkle creams; creams for cellulite reduction; suntan creams; sun-tanning oils; hair care preparations and non-medicated hair treatments preparations for cosmetic purposes; hair balsam; hair masks; shampoos; hair care oils and oil for hair styling, non-medicated hair care serums; hair protectant creams for hair; hair gel; cosmetic hair regrowth inhibiting preparations; hair nourishers; depilatory preparations; skin soaps and non-medicated soaps and skin moisturizing gels; cream soaps; deodorants and antiperspirants, essential oils and aromatic perfumed extracts for tissues and perfumes, ethereal oils; food flavorings prepared from essential oils; perfumery.; IC 030: Processed cereals, processed cereal, processed semolina, granola, processed wheat, processed corn, rice and pasta-based snack foods containing nutritional supplements and dietary supplements.; IC 032: Non-alcoholic flavoured carbonated beverages and non-alcoholic vegetable juice beverages; nutritionally fortified beverages, namely, sports drinks, energy drinks and fruit juices; nutritionally fortified water not for medical purposes; vitamin fortified nonalcoholic beverages, namely, sports drinks, energy drinks and fruit juices; non-alcoholic drinks enriched with vitamins, namely, sports drinks, energy drinks.

🌍New Nordic Healthbrands AB (public limited company (plc); SWEDEN)

SWEDEN · Registration 6893401

SWEDEN); SODRA FORSTADSGATAN 3 C, S-211 43 MALMO, N/A, SWEDEN

Goods covered by this record

IC 003: Shampoos; hair conditioners; cleaning preparations; ethereal oils; Cosmetics; hair conditioning preparations; breath freshening preparations for personal hygiene; incense; cosmetics for animals; air fragrancing preparations.; IC 005: Food supplements; Food supplements for non-medical purposes; Dietary food supplements; Health food supplements made principally of vitamins; Vitamin and mineral food supplements.

🌍New Nordic Healthbrands AB (public limited company (plc); SWEDEN)

SWEDEN · Registration 7699749

SWEDEN); Hyllie boulevard 34, SE-215 32 Malmö, SWEDEN

Goods covered by this record

IC 005: Dietary supplements and dietetic preparations adapted for medical purposes; probiotic supplements; dietary supplements in powder form; powdered nutritional supplement drink mix; dietary fiber for treating constipation; dietary fiber to aid digestion; nutraceuticals for use as a dietary supplement; vitamins and vitamin preparations; vitamin and mineral preparations for medical use; vitamin tablets; vitamin supplements; effervescent vitamin tablets; gummy vitamins; health food supplements mainly made from vitamins or minerals; sanitary preparations for medical use and sanitary articles, namely sanitary pads and sanitary napkins, medicated and sanitising soaps and detergents for medical purposes; medicated shampoos; pharmaceuticals preparations for the treatment of gastro-intestinal conditions, hormonal and chemical imbalances, and sleep disorders and natural remedy preparations for the treatment of gastro-intestinal conditions, hormonal and chemical imbalances, and sleep disorders; pharmaceutical preparations for the treatment of disorders of the metabolic system; pharmaceutical preparations for regulating the immune system; probiotic preparations for medical use to help maintain a natural balance of flora in the digestive system; pharmaceutical preparations for treating digestive system disorders; medical preparations for slimming purposes; pharmaceutical preparations for hair care; hair growth stimulants; medicated hair lotions; medicated hair care preparations; collagen for medical purposes; dietary supplements for urinary health; processed cereals, processed cereal, processed semolina, granola, processed wheat, processed corn, rice and pasta-based snack products containing nutritional supplements and dietary supplements; nutritionally fortified water for medical purposes; vitamin fortified non alcoholic beverages for medical purposes.; IC 003: Non-medicated cosmetics and non-medicated toiletry preparations; cosmetics containing hyaluronic acid; skin cleanser preparations for body and beauty creams for body; collagen preparations for cosmetic application; body and facial creams; serums for cosmetic purposes; anti-aging serum for cosmetic use; non-medicated skin care preparations, non-medicated eyecare preparations namely, serums, moisturizers, cleansers, creams and sprays and non-medicated nail care preparations; lotions for cosmetic purposes; exfoliant creams; cosmetic nourishing creams; oils for cosmetic purposes; cosmetic and skin moisturizing masks; beauty masks for cleaning the face; skin care cleansing balm; eye cream; anti-wrinkle creams; creams for cellulite reduction; suntan creams; sun-tanning oils; hair care preparations and non-medicated hair treatments preparations for cosmetic purposes; hair balsam; hair masks; shampoos; hair care oils and oil for hair styling, non-medicated hair care serums; hair protectant creams for hair; hair gel; cosmetic hair regrowth inhibiting preparations; hair nourishers; depilatory preparations; skin soaps and non-medicated soaps and skin moisturizing gels; cream soaps; deodorants and antiperspirants, essential oils and perfumed extracts for tissues and perfumes, ethereal oils; food flavorings prepared from essential oils; perfumery.; IC 030: Processed cereals, processed cereal, processed semolina, granola, processed wheat, processed corn, rice and pasta-based snack foods containing nutritional supplements and dietary supplements.; IC 032: Non-alcoholic flavoured carbonated beverages and non-alcoholic vegetable juice beverages; nutritionally fortified beverages; non-alcoholic drinks enriched with vitamins, namely, sports drinks, energy drinks.

This answers who owns registrations for the brand wordmark. It does not by itself prove which entity made, imported, or sold this specific product. Open USPTO source ↗

Research behind the findings

Dose and research context

We could not match an amount on this product to a studied range for the same ingredient, so these links are ingredient background rather than a measurement of this product.

Background reading

What the research says about these amounts

Not a score. Studies disagree with each other and change over time, so this sits beside the evidence rather than counting toward it — it is here so you can read the sources yourself.

The panel lists 15 mg of zinc per serving. Studies we found used 8 mg–40 mg a day, so this sits inside that range.

0studied 8 mg–40 mg

Study ranges differ between trials and change as research changes. This is background reading, not a pass, a failure, or a recommendation.

Buying options

Where you can check or buy it

Open related seller leads before buying, then confirm the flavor, count, and serving size. Their prices are visible, but LookCloser does not claim savings until the pages share a UPC/GTIN.

Amazon

Submitted listing
$51.30

Lowest New observed via Keepa on 2026-08-06.

View on Amazon ↗

Brand website

Official storefront
No price confirmed

Open the brand storefront to search manually.

No defensible same-product page was saved from the brand catalog.

Check brand website ↗

iHerb

Not confirmed
No price confirmed

No matching product page was confirmed in the current record. Search results cannot be attached as this product until the UPC/GTIN matches.

Search iHerb ↗

Target

Not confirmed
No price confirmed

No matching product page was confirmed in the current record. Search results cannot be attached as this product until the UPC/GTIN matches.

Search Target ↗

Walmart

Not confirmed
No price confirmed

No matching product page was confirmed in the current record. Search results cannot be attached as this product until the UPC/GTIN matches.

Search Walmart ↗

Prices and stock are point-in-time observations. Related pages are never used as product evidence. No affiliate links; LookCloser earns nothing from these sellers.

Want to inspect the evidence?

The full report shows every source, the exact unresolved question, and the documentation that would settle it.

Read / share full evidence →

Record built August 05, 2026. Sources: source listing observed at check time · USPTO Trademark Search · Keepa exact-listing history · NIH / published research · certification and regulator records where available. LookCloser publishes evidence and gaps; it does not advise for or against any supplement. Evidence-based corrections welcome.